I like Logo 2 ..
I like it’s clean lines .. and style

I like the first one – the black and pink is very chic, and the “wink” and curvy female image add elements of fun. It also reads correctly left-to-right, where the others are a little bit chopped up. Keep up the good work!

I like Logo number 1, it’s cute and fun and even if I didn’t know what it was about I would check it out just because it’s cute.

I love the first one, its got attitude and personality, different to all the rest you see promoted all the time!

I like the first one better. While the other two are clean and maybe more professional looking, the first one is more fun and inviting. As someone who has tried several attempts at weightloss, I’m tired of the “same old, same old” and the first one draws me in the most.

I like the first logo best. The jumping , happy woman tends to show up in quite a few logos whereas the woman in the first logo is more unique. Plus she is the only one where we see any of her features and characteristics making her (and what she is doing) more personal to the viewer.

I like #1 – I really like the lady with a ‘measure tape’ around her waste, it just makes more sense then the other for what you’re trying to say and promote. The lady looks inviting like it wants to show you how to lose the wait, keep it off, and give good advise for any weight issues.

Sara
South Dakota

I like Logo 2. The nose on 1 is odd and she looks too thin. The pic in 3 looks like she has a big posterior. They’re all good though. I think I’d like 3 best if you reversed the pic from 2 and put it on there.

i like logo 2 because when i see it, it represents victory. i struggle with my weight and weight loss and this logo would encourage me to keep working towards my goal making me victorious!

I like number 1. She alluring, kinda has that look of see what i did and i look awesome just saying. the pink ribbon is plus, love it. i like the look of logo number one over all.

I like the first logo. The image of the woman makes it more real.

I like the first one! I looks more fun and its good because its a cartoon of you (I assume) so its in keeping with the other cartoons on your products

Number 1 for me! It’s fun & fiesty!

#3. Because the woman figure used is not a specific race, it can be representing anyone. Plus the colors are appealing to the eye.

The first one seems much more like you and things I have seen from you. I like the simple lines and balance of it.

I like number 2 best of the three. I like it best because you can’t see the woman up close like the other two. I like that the woman is doing something sporty like jumping up in the air, it’s more athletic than the other two. I don’t like the proportions of number 1 it’s barbie dollish! Unattainable!

I like the first logo best. Its cute and fun. More appealing. I dislike the “52″ the most on #1 though. But overall, logo one was most eye catching to me.

I like the third one best. The woman in it is more realistic looking, not Barbie doll-ish…a shape which is more easily attainable.

My second choice would be number one because it’s an obvious cartoon, young girls seeing it would take it as such and not expect that is a shape they should have.

Only number one will do.

It matches your other products.

The other ones just aren’t ‘Michele’ enough.

I like number 1. I like the “clock” at the top – time to make ourselves a priority; the wink – I know something and I want to share it with you; and the overall look is retro, reminds me of Mary Tyler Moore, Donna Reed – a time when life was simple.

#1

I love logo 2!

#3 because it is not cartoony and the woman is not uber skinny like #2; seems to resonate.

I like logo #3. She looks victorious. I like the mission idea, because weightloss can be a battle for some of us. Hope this is successful for you and all who participate in the missions. Be blessed.

I like number 1. it has kind of a funky retro feel yet a touch of glam. Kind of Breakfast at Tiffany’s gone cartoon. It has nice graphic colors. The other ones don’t seem as eye catching and fun. They are kind of discouraging for those of us that don’t have that body type and wouldn’t even in our best shape. I also like the 52 in the first one, almost seems like a kitchen timer.

I love the first logo. It is very clean and visually stimulating. The logo demands attention so you actually take the time to look at it and ready it to see what is going on. This is very nice and it will encourage to feel good about weight loss and not be afraid to keep some curve and shed some “dead weight” off of their body.

#1 for me. This one catches my eye the most. I like the colors and the style.

1. Has more personality than 2 and 3. 3 needs to lose more weight..
Am I the first male to respond?

Hi.

I prefer #3, in part because the other two have weaknesses in my eyes that the third does not have.

#1 – Something about the hair and the wink doesn’t hit me quite right..also the barbie type proportions.

#2 – the ‘sparkle’ on the butt is really not necessary.. if that were moved/removed it would be fine.

#3 – seems the most dignified with the most emphasis on the tagline.

For me, weight loss is a ‘heavy’ issue and cuting it up makes ‘light’ of it, which for me is less positive. Of course I have struggled with this for 30 years and a girl starts to get annoyed by people who say ‘oh it’s so easy, you just do this and this..’ The equation might be fairly simple but the details and execution are hard work by any measure.

So, even though the style might not be completely in line with the style of your other logos for your other mission products, I would go for the one that emphasises victory and dignity..and even work. So even a nice lean Rosie the Riveter showing off a muscle would be good.

Just my opinion, worth what you paid for it.

I like logo #3. To me, it shows a more realistic body shape and I like the fact that she is facing and moving toward the goal.

#2, she looks free

I like #2 best because the figure is far enough away to not be specific and the feeling of accomplishment is in her every move.

i like the retro vibe of number 1, plus it’s easier to read.

I like logo #1 the best. It’s fun and definitely catches the eye!!!

I like the first one–the other ones remind me of iTunes gift cards and are just too “teenager.”

Logo 3 is my favorite of the three. It is a more realistic body shape and seems “full of energy”.

The other two have unrealistic body shapes and portray a stereotypical body image too many young girls are being led to believe they should obtain. (yes, even though one is very cartoony…a girl/woman with poor self esteem won’t see it as a caricature.)

Love #1 logo. It drew my interest more than the other two. Can’t wait to learn more. Keep the great ideas and advice coming.

#3 LOGO is by far the best choice, for many reasons. Foremostly, it is the logo that expresses the unique message of your product, most succinctly: “IT’S NOT WHAT YOU KNOW, IT’S WHAT YOU DO” in clean lettering. The bold lines add to the definition of your ‘catch phrase’ too. This is an important selling point for prospective customers. Secondly and almost equally as important in my opinion is the choice of ‘person’ you have chosen for your logo. In #3, the woman is average size, not a misshapen ‘Barbie’ look a like. This is important for those that might be interested in purchasing your product. Thirdly, it is only very subtle, but the slightly darker and deeper tone of the pink and blue used in Logo #3 are far more professional and ‘serious’ and therefor potentially more appealing to those that want a serious solution to their weight issue. These colours give your product far more visual appeal as compared to the ‘candy pink’ of the other two logos. It will have wider appeal across age groups and also will be more likely to attract male interest in your product if that is the line of custom you want to pursue. The specific shade / tone of colour chosen for products is extremely important, especially if it is to ever be available on a shelf in a store lined up against other similar products, as well as adding to it’s appeal on the web. If I might make a suggestion, perhaps ask your designer to create for you #3 Logo just one shade darker in both the cerise and the navy blue. Personally, I would go so far as to explore a similar dark shade of olive / green vs your choice of dark blue as well. This could make a significant contrast and add to expressing your message more effectively whilst adding to ‘shopper appeal’. Thanks, and good luck in your business venture

Love #1 but the eyes are a bit weird…

But is very attractive and draws you to it.

I like #3. It looks like someone who is on her way to her goal! She’s facing forward with her hands in the air, tape measure around her waist, so she’s not just focusing on the pounds number!!! And she is not a stick figure. I think it’s a positive image.
Thank you for asking our opinion.

PS remember your consumer target: simplicity within sophistication is where you’re aiming, in selling them your ‘solution’

I love logo #2. It doesn’t seem to focus on any 1 attribute. This logo to me represents a woman who is reaching the goals she desires for herself.

I like #3, can be read at a glance, realistic figure, I just like it better. I wish you success in this and success to all your clients : )

I like the first one. The winking woman makes it seem like the missions will be more fun and not boring. I don’t like that the 2nd “It’s” is capitalized though. The other logos are very generic with and I wouldn’t pay much attention to them.

I like #3 best. The person is the most realistic looking. I find that #1 catches the eye, but the Barbie like figure is troublesome. I think a positive image is important.

I like #2, it really caught my eye. The colors are good, the message is there and it is enough to get someone excited.

I like number 1 the best. The only thing I would change is to make her skin a darker shade of brown/tan so it would be more racially diverse.

I like #1. Seems more exciting. With the wink, the hand on the hip and the little black dress I think she looks cheeky and fun. Even though she is cartoony I feel like I can relate to her.

With the other two, I keep thinking of toyota ads.

I like #1. And I like the idea to make the skin a little darker. ~Michelle

I like number one best. It would attract my attention on a shelf. I like the sexy looking woman and I want to BE her!

Logo #3

I prefer the first one because the style is more in keeping with what you’ve used previously, especially on the cover and promotional page for your Life and Goal Organizer. The only things that distract are the sort of odd line that represents the woman’s nose and the fact that she’s winking. The wink send a subliminal message that she’s pulling our legs.

I don’t think the other two logos would inspire me to look into the product any further.

Thanks for your newsletters.

#3 is my favorite. I liked #2 also, but the silhouette in #3 looks more like a real, healthy woman and not an anorexic woman. Sounds exciting!

I think the first one best matches the energy of this site. She looks like a woman who has her stuff together and would make it happen. I suspect that may be why consciously or subconsciously it was presented first

I actually really like the second one too, because the figure seems really excited and you can’t help but get the same level of excitement, though I have mixed feelings about the double star on the figure. I also think the color balance in logo #2 is much stronger than #3, as number three would probably get lost in this website, since the main figure is very similarly colored to your website background.

Additionally logo #3, reminds me more of an exercise bootcamp, because of the cute little ribbon that she has flying around her waist.

All of them overall are adorable, however, as they all have a both professional aesthetic. Some of the font choices have a classic retro vibe, particularly combined with the stars and color choices, which evokes the bewitched, i dream of jeannie time period.

I do definitely think you should have a male logo as well, if you will have separate entry points for men, particularly because you said the information is gender neutral .

I like #1. It’s retro, cute and fun. 2 & 3 are nice logos, but number 1 really speaks to me as a real person behind the logo; it’s not just some other company. Also, the “52″ aspect of the logo reminds me of clock, indicating a “Timely” goal (T in SMART goals).

Thanks for all of your blogs, tips, and articles. They keep me inspired!

Number 1

I really like logo number 1. My only issue with it is how skinny the cartoon person is. When looking to motivate people to a healthy lifestyle I believe even the logo should depict a healthy size person.

The other 2 logos showed ladies of better size, but the other elements were not as fun and exciting. So, overall I choose number 1.

I find #1 a total turnoff– she is unnaturally thin at the waist and too cartoonish. The second one is my favorite– by showing a natural-looking silhouette, any person can see themselves in it, whereas the cartoon one limits you by race and body type.
#3 is also good, but I like the scale of #2 better, and I’m not crazy about the bowl of the “g” being the “O” of “missions”. #3 is just too busy, has too much going on.

I like Logo #3. The silhouette shows a healthy woman of indeterminate race and the ribbon gives the appearance of crossing a finish line victoriously.

I like number 1 the best!

I prefer number 3. I like the victorious jump of the woman and that her size doesn’t emphasize an unrealistic small size. I like the font. I also like the balance with the blue measure on her waist and a matching shape to finish your title on the other side. There’s also better attention lent to your subtitle and a gentleness to the number, that makes it a better part of one seamless overall look.

Logo 1 is my favorite, followed closely by Logo 2. The concept sounds intriguing!

Logo 3. Clean, color matched and gave a straightforward message.

Definitely #3 because of the energy it sends out.
As others have said the woman could be anybody, and her size is realistic.
The letters and numbers in the headline has about the same size (52 weight loss Missions) and gives a better whole to the picture.
The logo is simple and elegant – but most importantely – THE ENERGY IS AMAZING !!!

(I do see that the woman in #1 has charme, but to me she looks from the 1950′s or so….)

I like number 2 the best. The woman in the logo looks victorious, which is how I feel when I have lost weight and am feeling good.

i like the first logo. it makes you want to lose weight, like the lady with the trim figure looking enthusiastic. it looks appealing and interesting

I like #2 – it looks like she’s ecstatic because she’s finally free from the struggle with weight and joyful – and that is what it’s all about!

I like Logo 1. Although I agree that the character could be more natural shaped.

I like #3 – to me, the female in this picture looks victorious and that would make you automatically assume that she reached all her goals: her goal in diet/weight loss, her goal in mindset, and also her goal in exercise!

#1 is my favorite. She catches my eye and has more color. The first logo is the easiest to read. Her personality, and ‘aura’ would intrigue me, and I would want to read more. She is also more of a symbol for a well rounded, successful, program, including many elements of a weight loss program. #2 and #3 seem to focus on excercise (which is an integral part of a weight loss program), but I would think it revolves around excercise ONLY or mainly, and wouldn’t bother to read more. Also, you see similarities of the two logos around, introducing the thought ‘more of the same’. Of #2 and #3, I believe #2 is best. She is jumping enthusiastically, and head on, into the program. You believe she will be victorious.

Good Luck!

#1…It makes me feel like you product is fun and all about women!
Good Luck!

Oh, to add to my previous entry. #1 does look like more fun. To quote another of my favorite online ‘friends’ – “If it’s not fun, it won’t get done!”.

I like #3 the best because the image of the “girl” looked more real to me than the other two (especially the first one, which was too animated and had a waist size that I could never relate to!:) Also, I liked how #3 framed your slogan. This made it really stand out and drew my attention to what was really important!

I really like that logo 1 catches the eye but would love a more realistic figure on her if that could change it would be perfect. So many time we feel that women are expected to be toothpicks to be beautiful when being healthy is most important. thanks

This was a great exercise! When I look at the elements of the logo (breaking it down) my mind wants to say #3 (clean, better sized woman, facing forward.. many of the things mentioned above).

BUT, if I go for my purely emotional response, it’s hands down #1. Yes, she might be a bit curvy, but it’s a cartoon character. I love the 52 clock, the ribbon around her waist with the sparkle and the playful nature of the whole look. And this is ironic because normally I’m not attracted to logos with cartoon characters. Often I see them as less professional and less serious about getting results.

My question to you would be: which better describes you or the content? More logical, straightforward, focussed? (#3) More fun, relaxed and playful? (#1)

Thanks for seeking our input, and keep sparkling!
Paula

I like Logo #1 – the colors pop and it looks like it could be any busy woman out there trying to be successful (at anything!) For the exercise phobic, Logo #1 doesn’t look like it has anything to do with exercise, where 2 and 3 both look like the woman are doing just that. Logo #1 just look a lot more like fun!
I look forward to reading the book – its a new spin on weight loss. Everyone knows what to do, it is doing it that is the hard part! Making it a mission makes it seem like it can be accomplished

I like Logo number 2 the best. When I look at it, I feel energy, joy & optimism.

I didn’t care for logo 1 as much because the figure looks kind of old fashioned 1950′s type style. I didn’t care for logo 3 as much because the figure seems too ‘shapely’ to me and seems to highlight societies image of what women should look like and I don’t so it immediately makes me discouraged.

#3–first thing I thought when I saw it was it conveys energy–and doesn’t take away from the It’s Not what you know-it’s what you do message.

To me none of them are 100% perfect, however, with a little tweaking I think you have a winner! The 2nd one is my least favorite, the star burst on the left side is placed right at her “back-side” which kind of brings to mind a cartoon representation of someone “releasing gas” (but maybe that’s because I have two 8 year old twin sons and not a day goes by that there isn’t some reference and laughter due to bodily functions…lol). The 3rd logo just doesn’t stand out enough. The one I like the best overall is logo #1, it is eye catching. It makes me want to know her hidden secret. I like the use of the pink measuring tape around the waist. The order of the words makes it flow better and easier to read. The only thing I don’t like about #1 is the face. I do not care for her nose and her right eye looks odd at first glance. But then I realized that she was winking (I love this idea because she is getting ready to reveal her “secret” to weight loss). With some adjustments to her facial features (a different nose and maybe putting a little “twinkle” symbol or something by her right eye to better represent the action of her winking) I think this logo should be your winner! Great job! Just looking at the logos already has me curious about this tragedy for weight loss!

I prefer logo one. The 52 surrounded by a clock motivates you with the idea that it’s only a matter of time to a better you. The 52 being large and surrounded by tiny tick marks reminds me that it’s a process of small changes not a quick fix fad.

I love the woman in a little black dress and the way she’s winking. She has knowledge that she’s willing to share, and if you follow her she’ll let you in on the secret. Who wouldn’t want to be standing confidently poised in a little black dress one short year from now? The font of the slogan makes it simple. We all think we know the right things, but it’s in the doing that we fall short.

Number 1 is the very best. The other 2 look like dance studio logos. The first one is mature, and I identify with the professional looking woman, looks like a working mom with determination. The others don’t have faces to identify with and look like dance or workout generic logos. I’m very excitied to hear more about your program!

Logo # 1. It matches the logos in the other GOW products. And it’s cute

No 1 makes it look like fun,
The charachter has unique appeal,
unlike a slim models silhouette she reminds of someone that’s real.
The other 2 look much like every other weightloss advert aimed at me & you,
No 1 stands out, it’s different suggesting this product’s fresh and new!

I like Logo 3. It’s bold and stands out there without the feminine association, which I think would make it easier to get my husband to do it with me. It just jumped out at me on the page, got my attention more than the other 2.

I prefer logo #3 for the overall feel of it.

#1 – modern, flirty and attention getting – very fitting

I like #3 the best! The woman has a “real” figure that those of us struggling with the “battle of the bulge” can relate to, and her jump looks victorious, like she is being successful. Love the colors too! Can’t wait for you to release your program!

I like #3 it’s not race specific and not too thin looking. Not everyone who is going to loose the weight and look like #1. When I personally started to losoe weight it was intimidating to see pictures of the “skinny people” all the time! Until I came across a group that had before and after pictures to show! Not everyone was super skinny, but all had lost weight! Realisticly in life not everyone looks like or will look like a super model!

i like logo 2.
It is simple and I like the person is jumping for joy, like new found freedom

I would actually like the image in number one, if it had a body more similar and real-looking, like the one in numbr three. The number three body seems too young for many of us.

# 1 is the best the girl in the little black dress. Everyone wants to get into that little black dress. She looks happy has a face as the others do not.
I also like how the weight loss words are more of a curvy style and the rest are more plain text. The colors in this one along with the style of the words I feel is very eye catching and fun looking the tape measure around her is a very cute touch. I did not have to think twice about witch one I liked and I am also overweight by alot and this girl has a look that is appealing and fun looking to me.

I really like Logo #1. I take it that you are targeting the ladies. That one really caught my eye.

They are all quite nice, but I like number 3 the best. It is ethnicity neutral. The woman is facing the “challenges” rather than away from them as in logo #2. Also, the motto, “It’s not what you know …..” is in an easily read and large font. The sparkle behind the number 52 implies something positive rather than the opposite.

I like Logo # 3. The reason being – the figure is facing the 52 Missions. No.3 looks more positive than the other two logos. It looks like the woman in the picture wants to loose weight and attempting the 52 Missions will free of her weight problem. Therefore # 3 is more appealing from all aspects. Iwish you success like all your previous endeavours. God Bless!

I like number 1 the best. I need a face to connect with the woman. The jumping women don’t make me connect with them as a person. The first figure is a cartoon caricature so I don’t feel like her thin size is problem but maybe it could be adjusted to make her not so tiny. I think this sounds like a great product. I work hard at maintaining a healthy weight and try to tell people that it’s a way of life and not something you do for a period of time then stop. I’m sure certain Michelle will put out a product that will give results.

oh, number 1 for sure!

the others made me feel guilty somehow…overly sporty and made me feel inadequate already! Number 1 had some fun and no judgement about it!

I like #1!

What a great concept – I am looking forward to learning all about this product!

I like Logo 2 the best! The colors and font caught my eye and I love how the star on the woman shows how important she is. It is classy, serious and well put together.

I find #1 too whimsical and her waist is way too small. On #3 , the woman’s posture almost looks like she;s jumping into a pool and the 52 is also the only thing highlighted.

The 1st one seems a little more personal to me. She has a face. I like #1 best.

I like #2 the best. It’s more modern and I love the font.

I was drawn to #1. It is attractive while the other two are more bland and clip arty.

My vote is for logo #2. It seems to represent ‘weight loss” as the main point of the program better than the other logos. Reading the other comments it seems like the majority are voting for #1. Although the cartoon like character is cute, I’m not sure I relate the logo to weight loss.

I like #2 the best. The writing on that one seems to jump out a little better than the other two, and I like the person on that one the best. The first one seems extra skinny, and it shouldn’t be as much about skinny as it is being healthy. The third one just didn’t appeal to me as much because of the large front and back end.

#1 because it is the most oriented to weight loss, with the goal of the little black dress. Love the pink ribbon tape measure, star glowing, and pink and black coloring. Very chic! I agree completely with the other comments that #1 is the most “Michelle”. I am particularly attracted to your products for their cute factor and your “try it, it’s not as hard as you might think; you can do it!” messages. I want to lose weight and will buy this product, but would love to win it instead!

I like #3. The first two are way too girly. I would like to see something with more substance. I feel they are all really too frilly.

Well put my vote down for image #1! I am a very “visual” person….and many of my decisions on what to buy are influenced by that, consciously and/or unconsciously. The first logo is so much more fitting to the other products offered from you- she fits right in! Plus, she not only looks slim, she looks smart and sassy! The other two images remind me too much of all of the “grind” involved with weight loss- they seem to depict an element of “exercising” or at least “physical fitness”- plus, they seem to more emulate the visual themes offered by others trying to sell weight loss advice/messages. When I try to lose weight, yes…I have the goal of being physically fit there at the base of my reason for doing so….but it is the “I will look better” that really dominates my motives, whether I refuse to acknowledge that or not. The first image is immediately eye-catching- the others? Not so much. There you have it….my vote! Good luck!

Logo number one is the best. The woman has a face to go with the body. We are each so much more than our bodies. Her face, especially the wink, gives her a personality. The others are outlines, shadows, insubstantial. Besides, I can’t jump like those other two logo ladies!

LOGO #1 ~ love, love, love! It has everything needed…fun, hip & styling…and it tells you how long the program is, let’s you see the results you are aiming towards AND gives you the key to success, “It’s not what you know; it’s what you DO.” The wink adds to the fact that we all think there is a weight loss secret, but we all know that time and effort are involved. The sparkle on the ribbon and the smile on her face lets you know that the effort was worth it!!!

Can’t wait for the release…I think you’re right, this could be your BEST product yet! Congratulations!!!

Like #3, very high spirit and feeling of lightness

I like the first logo! It’s cute, stylish and the colors are great. I love how she’s winking, like she knows exactly what to do to reach your goals. I don’t care for the silhouette of a girl jumping like in logos 2 and 3….seems too cheesy. I get the message of being excited about meeting a goal, but it’s hokey.
Can’t wait to see what you’re unveiling!

I like #3. It doesnt reveal a face/personality, so it could be any one of us. The excitement in the sillouette is meaningful and goes well with the directionality of the lettering.

YES!!! I’m so excited for this!

I feel like #1 is the most consistent with your brand.

Absolutely LOVE #3. Gives me a sense of hope and VICTORY! All three are very creative but #3 is my favorite

#1
I can’t give you any good technical reasons, I’m just more drawn to it than the others.

I like #4 because it looks like a real, healthy woman. I know the #1 is a cartoon, but she still has a ridiculously small waist. And I don’t like the star on #2′s butt. Don’t we obsess over our butts enough as it is?

I like Logo #1…I find the cute cartoon like character to be the most likeable and friendly…I would be most likely to click on this logo than any of the others.

I like logo #1 beause:
-it has the “little black dress” look people relate to when setting weight loss goals.
-the pink belt ribbon represents a weight loss tape
-The 52 is a great logo branding of your company
-the lady winking gives the program a sense of fun and exciting
-colors used are appealing to the ad
-text and fonts used are perfect

Overall a really cute way to market your weight loss mission product!
Congrats!

I love the 1st logo! The woman in the logo is stylin’ and best of all, she isn’t jumping in the air!

i like option #1. The brighter colors catch my attention, the artwork is catchy and fun. Personally, while I know losing weight is hard work and a very serious matter, a “serious” logo wouldn’t draw me in. This one keeps it light and makes it seem achievable. Also, the wording flows better from left to right. So, option #1, for sure. Thanks! Erika

Love Number 1, it looks fun, easy, glamorous…

I like #1 best for it’s whimsy, followed by #2 for it’s appearance of victory.  However, all three logos shout “female” program.  If you want to target more men, I’d suggest adding a similar male silhouette to logo #2.  Let them both jump for joy.  :)

-Nan

I think the logo #1 is absolutely fabulous! You use similar graphics all over your products, so I do believe that it will suit ’52 weight loss missions’ most. Also – lady on the picture is everything that all the fat chicks would love to be: stylish, sexy and happy!

I am sooo exited that you are going to release 52 weight loss missions! Excellent idea!

What a great idea! I can’t wait for December 1! :0)

My favorite logo is #3. It seems to have lots of movement and energy. Just what I need!

I like Logo #2, the figure looks the most realistic (and excited), the lines are clean and the colors are crisp and professional looking.

I like logo #1 – it’s cute, fun and playful – it’s a little less generic. Good luck!

Definitely love #1 !! It’s inviting me to join the weight loss missions, it says we want to do this to feel good about ourselves, I like the wink.

I was drawn to logo #2 first, but also really like the spunk of the first one!

I like logo #1 best. The jumping women seem a bit cliche, and also I think it’s strange to have silhouettes, it makes it less personal and more generic. And I agree with previous posters that the cute first logo would pique my curiosity- I might cluck it just to see what it was.

I like No. 1. She’s happy she lost weight and happy about her gorgeous new figure after she finished your 52 Mission Weight Loss Program.

Definately number three, classy and what you would want to aim for, number 2 doesn’t work and number one although fun isn’t really showing something to aim for. Number 3 makes you want that figure

I like #1 the best. It’s pretty and happy and makes me smile. )

They are all very crisp and clean and attractive, but I will have to go with the first one, it “grabs” my interest a little more than the other two.

Number 3 is up-to-date, current and practical, so I really like logo 3.

However, logo 1 caught my attention because it takes me back to a time when we weren’t overweight in the way we are now. I think of the commercials for all these new food products on the old radio shows before TV. Perhaps they have led to this weight gain, but they were fun to listen to. And the TV shows, like Leave it to Beaver with Barbara Billingsley and the way a housewife and mother dressed to do her vacuuming while she wore her pearls. Just good memories of a peaceful family situation. Nothing like the hustle and bustle of today (the jumping action of the other two logos) where we have so much to do and it’s just busy-ness. We need to get back to relationships and time for ourselves and families. So, as not part of the youngest crowd reading your posts, as I am older, these are good memories.

I’m drawn to both the first and third, but I like the first one the best cause it looks like I want to look someday! LOL I like the colors and the cute gal with a wink…totally me!

#3 because it’s realistic. I would love to look like #1, at least have that silhouette. That’s not realistic..

I like # 3. # 1 is too girly, and way too skinny – too 50′s magaziney, except people weren’t that thin in the 50s. # 2 – too skinny, weird to have the star on her rear end. So #3. Looks real.

I like number 3….more realistic and it seems to encourage me to FINALLY follow through!

I like elements of all three but my favorite is #1. It is more appealing to the eye. In #2 the sprakle on her bottom pulls the eye away from the title and message. I like the sprakle on the “52″ of number three and that the figure is facing the goal. I don’t like that the loop of the “G” is the “o” in mission. Doesn’t look right to my eye.

#1 is sassy and fun. She looks like “Hey look what I accomplished”. The logo is balanced and easy to read. Losing weight is not easy, but anything that makes it more fun is good. I like her.

I like #1 – i love the way she is winking – she just looks a little mischievious – like “look at me – what I’ve accomplished – sexy!

Cant wait to start!

Hi…This is great….I like #3 the best…it is the most “modern” of all three, the shape and size of the woman is more normal…not model thin….but most of all….the motivator /saying is printed ..it really stands out as the first thing you see/connect with….

What a great idea for a program..thanks for sharing with us…

#3 nice colors… balanced graphics
Not big head impossible tiny waist ;D

My vote is for #2. The figure is less personally identifiable, but more proportionate than #3. It gives a feeling of movement.

Number 3 is the one tha caught my eye. I love the girl ,she’s a nice size. The lines around the logo make it stand out. and the colors are inviting.

#1 is my favorite. I like it best for two reasons, one I can’t jump as high as 2 & 3 and I am a woman of curves and I like her attitude.
P.S. Sounds like a great program, something I would love to try.

I like #2 the best; it just seems more balanced than the others. #1 is cute, but the image of the woman plays into the “barbie doll” figure too much.

I like the second one…including the font. My question is, are you marketing ONLY to women? It is obvious by your logo that you are. Is this your intention? Just a thought. The program sounds very interesting, and I can’t wait to read more about it upon its release.
Thanks for the opportunity to comment.

I like #3 the best. First of all the figure of the woman is facing in towards the misson – like she’s not afraid to face it. Secondly, the tagline of “it’s not what you know, it’s what you do” is “outlined” by the lines and above it and below it and the simple script is easier to read. Therefore the “real” message is highlighted. Thirdly, if you were to make t-shirts, it would be the most attractive artistically. Finally, I like the color scheme of it the best.

My preference is #3. I like the energy of the jumping and the visual placement with the line of site drawing into the text as well as the style of fonts.

I like # 1 the most. It’s fun, whimsical and a little more light hearted than the other two which remind me of any other weight loss program out there. The only thing that isn’t 100% working for me personally with logo # 1 is the wink. I can’t explain it but I think a non-winking lady would just work better.
I know you aren’t asking about the slogan but just wanted to say that it hits the nail on the head. So many of us who have tried to lose weight can tell you what we’re SUPPOSED to be doing but actually doing it is a whole different issue!

I find Number 2 more appealing. It doesn’t give the feeling of the magazine dominated pressures that all of us women and girls are put through.

logo #1 eye catching not like others which seem the norm

#1 all the way! Love the retro, colors and personality of it! Hands down!

I like logo 3 best for the reasons other have already stated.

Logo 1 Is gorgeous. Weight loss is a really personal issue and this is the only logo with facial features making it friendlier and personal. The circle around the 52 also gives the feeling of a clock which makes me think it could be quick as well as effective.

It’s between numbers 2and3 for me.
why?
#1 is more an interesting picture than a !snap’ recognizable logo. I think that’s why many voters picked this when asked to look at all 3 as images. If the intent is to get readers to focus on actions not just looking don’t use this.

# 2 seems to be jumping into life supported by the program at her back. This symbolizes best what I would want the program to do.

#3 slogan is emphasized best. The lines above and below symbolise an ‘equals’ sign, meaning weightloss results from the sum of actions you take. It frames the serious intention of committing to actions that will change your life.
BTW you’re a genius. How do you always just know whet I’m struggling with and provide such effective strategies that really make a difference?

I like the 1st one just because It’s cute and not as generic looking

I like # 1. The lady looks a little cheeky which give the impression that the program will be professional but also fun!! The measuring tape also takes the focus from the scales, as this can become an arbitrary goal. The measuring tape can be the most accurate way of knowing if we are changing the way we look, because isn’t that what we are trying to do when we are losing weight?

Logo #1 is my favorite. It looks so cute, fun and welcoming and makes me want to dive right in! Logos #2 & #3 (even with their fun font) just seem to say to me that they are serious work that I have to get into serious-concentration-brain mode for which I unintentionally might put off diving into because I think it’s going to take a lot of focus effort to get on board. Logo #1 seems to trick my brain into “Jump in anytime! This may be work but it will be fun I-can-do-this-rah-rah-rah-yay-me kind of work!”

Logo 1
its the most girly and cute. I would rather wear a cute black dress and heels after loosing the weight then jumping through a ribbon!

I like #1 the best. The colors are great. The image of the chic gal is perfect and the wink and sparkles are a nice touch. I don’t like the others because they are silhouettes. I think having an actual image makes it more “real”.

I like #3 the best. It was the first to really catch my attention. The words of the bottom line jump out at me, and I think they are very important to notice. You barely see them in #1, slightly better in #2, but best in #3. The overall logo is well balanced in #3, and the woman facing the rest of the logo is much more affirming/positive and embracing it. The one facing away in #2 has a negative feeling, like she can’t get away fast enough.

Like most of the comments I scrolled through to get to comment box, I like Number 1 the best. It is flirty, fun, cute and more “personal” even though I don’t look anything like the logo character.

I like #1 the best for what you are promoting. The others look more like boot camp, or a general improve you health and happiness logo.

I like the 2nd one the best, the first is too cutesy, the third one appears as if all the elements are given equal “weight” (no pun) and nothing stands out…your eye doesn’t know where to rest.

Logo 2 is the best. Stars on a siluete are a but imballanced, but it gives a message of a well being and radiates energy outwards.

Logo I nice, but gives message that looking weight is about looking beautiful, which is not quite right in opinion of many today including many doctors. These days it’s more about wellbeeing and feeling good, not for the sake of looking good (shame to let this one go, as animated lady is really cool!!!)

3rd feels a bit busy and enclosed, the energy radiates inwards. Outward energy like in 2nd logo probably relate more the the concept if wellbeeing. But live this siluete more then on logo 2 – open palms and fingers give a feeling of freedom, fun, and lightnes. Wrists in logo 2 are tights and more gym like.

I think #1 matches your range of products more, but I think #3′s picture is
more “real” for me as someone who is trying to lose weight. Great idea though, I really like the idea of the 52 missions. I’m doing weightwatchers at the moment, but I’m having trouble trying to find an excercise programme which “fits”. The idea of missions would alieviate the “sameness” which gets boring.

Due to body dysmorphic disorder, and the push for health versus ideal weight and body types, I choose #2 . # 2, from my perspective, may be more encouraging to men to participate as the female form isn’t as prominent as the others. Also, the tape measure implies focusing on reduction versus health, which can trigger dispositions to eating disordersi. PS …love the stars too

I’m really encouraged, and can’t wait for this. Thanks Michele !

#1 is the most eye-catching. It’s cute and kinda of retro, reminding me of the early tv show Bewitched’s opening graphics.

I like #1 best.. #2 and 3 are similar and they both look ‘familiar’ to me, like they’ve been done before.

I like number 1 best. It’s fun and it’s more catchy thant the other two. plus number two and three remind me of the logos of a women’s gym and some slender food brand.

I think number it’s different enough to catch the eye of anyone who wants to loss weight but it’s looking for something different. Just one thing: the wink hasn’t come alright; I’d change the design or just have the girl with both eyes open.

I like logo number 1. Cartoon or no, she’s easier to relate to than the other two. Numbers 2-3 remind me of something for teenagers and let’s be honest- most of us struggling are way out of our teens!

I like #2 best. The figure in motion helps to suggest action so it conveys the idea well, and I like the rest of the design better than #3.

I like #2. It has energy, and makes me want to keep working on my weight issue.

I like logo # 1 best.

Can’t wait (weight!) to hear more about this project!

I like #3 as the woman’s shape is healthy and she is also obviously fit (hence the big jump!). She’s not a super skinny anorexic model. Also, the know vs do section at the bottom is highlighted to remind me I already know what to do, you’re just going to gently help me do it!

I like #3 the best – I tend to agree the woman is the most realistic looking of the women. Also since you are such a savvy business woman I think the logo alone is simple & elegant enough to highlight & market any spin off products… whether it be the cover of a workbook, corner of a worksheet, t-shirt or whatever – kind of the the nike swoosh

#3 is the best as far as I am concerned. I like the fonts and the coloring of this one. Women is realistic and one that we can believe in.

Sorry the last line should have read kind of “LIKE” the nike swoosh

I like the second one best, as reflecting both the spiritual/internal aspects of weightloss and what you actually have to do to achieve it (exercise). I don’t think the first logo matches the idea of weightloss at all.

I like #1. It really stands out. However I keep getting stuck on the figure’s nose. It seems to be going the wrong way for me. Slightly darker skin tone seems like a good thing too.

#1 – an ageless image – as a ‘mature’ woman I can relate to the image and I sense that is an achievable look … sassy, sexy and energetic! I feel it relates to all women regardless of age … it is also easy to follow text.

I’m 51 years old and just beginning a weightloss journey to improve my health. I love Logo one. It’s welcoming.

I love #1 because it is not only cute but very sassy

I love the first one best. I can see her face, so

I love the first one best. I can see her face, which will help people connect with her more easily. Her little wink lets us know that she has a secret, and she looks willing to share. I love that she seems pleased with herself; don’t we all want to feel that way?
I am really looking forward to hearing more about this challenge.

I love number one the most. I like that she has a face – it makes it personal. Also, she is happy without throwing it in your face. Good stuff!!

#1 is cute, retro and draws my attention.

I like logo number 1 the best. I think it is eye catching and fun at the same time.

I like #1 the best, but I do think that the wink makes her eyes look a little strange. I definitely don’t like the star on #2′s bottom. Can’t wait to learn more about the product!

Logo 2

I like #1. It is cute and playful, and suggests that this is something that will be fun to follow. Can’t wait to see the product!

I prefer #1, it looks more inviting and fun.

I like logo #1 the best. It catches my attention more with brighter pink and black picture. It is more bold and I like the addition of the pink belt/tape measure around the woman’s waist.

#2 Most encouraging and realistic

I like the whimsey of the first logo, the colors are attractive and I think the female character is more eye catching.

I like logo 2 the best.

I like Logo 1 you can see just how much she has changed with the belt size.

I think 3 catches the eye more than 1 and 2. They all are really great but that one seemed to draw me in more than the other two.

I resonate with logo 3. MY eyes are not darting around the logo trying to get the information and images in. Clearly its for women, ( Im sure the men will put their 10 cents worth in) about weight, the time line your selling and most important is that the woman depicted is of healthy dimensions and womanly.I look forward to the release. If its anything like “get organised” which has turned my life completely around and given me more precious time for me and my family, I have no doubt it will be a success for you and us!
Many thanks
Fiona

I pick Logo 2. Being African-American and growing up with it hard to find images that look like me, logo 1 wouldn’t appeal to me although the lady is cute. It was a tough choice between 2 and 3, but the figure in 2 seems ot be jumping forward which is more positive than facing backwards like logo 3. Lastly, I didn’t like how the “o” in mission was made with the g in weight. It messes with my OCD.

I like logo 2 best. The girl looks active and energized!

#3. Because I just like her facing the words, the ribbon looks like a finish line being leaped across (as opposed to the star on the butt in #2), and having the hands open looks like “freedom” to me – something having you tasks would lead me to – freedom from all my old failures, and failed attempts, and freedom to live a new life unencumbered by the past and its failures!

As an overweight person, I want to imagine myself in the position of success.

Logo #1 caught my attention, but as I looked at it, I can’t see me as the character, however, I can see myself making it across the finish line of logo #3. I love the eye catching font. It is clear and to the point. Logo #1 seems to break up some.

Logo #2 is not quite as bold as #3. The colors make the character and the lettering stand out. Especially the line “it’s not what you know, it’s what you do”

It is so important for me to be able to see myself succeeding in a product. Logo #3 definitely makes me feel that way.

Good Luck on your new product. I look forward to it’s debut.

Shauna

#3- It looks more modern and I like the colours and boldness of the script. I think the message you are trying to get across is stated more clearly in this one. As others have said- the image looks “triumphant ” and that she is really happy that she has succeeded in reaching her goals- this new “52 missions” sounds really excellent- what a great idea!- thankyou for the chance of winning it!!-

I much prefer logo #1, b/c the female figure, although an unrealistically scrawny,lollipop head, is clearly a cartoon. The layout and text here is more readable and her smile is appealing, but her posture is static & implies completion rather than engagement.. I’d rather see her lifting a barbel or walking

Number 3 does show an actually healthy female figure, active, but lacking the enrgy that #2 got..

I Hate #2 b/c of the human appearing anorexic.figure – she’s active but unrealistic and implies a body configuration that has more in common with runways than with health.

I like the energy of the additional symbols around figure 2 (high energy implied). t, but the layout of #1 is more visually appealing overall. Could you give #1 more realistic propotions and some action?

It’s clear that lots of thought went into these layouts, each attractive in its own way, but 2 & 3 are fairly generic, while #1 has personality.

I love the first one, like so many others! It is fun and cute. Whilst this doesn’t imply that the content is ‘fluffy’ it does suggest that it is a lot of fun. Let’s face it, losing weight is very hard work so if you can make it appear fun and happy, you have already engaged the interest of the reader.

Love #1 and it makes me want to do the challege! Tape measure = success and tracking your success. Plus the image is fun, flirty and inviting and it looks more like your other logos and images to blend your
overall BRAND.

What a great concept and I love the 52 missions series I have been through with you. It makes it much more manageable and positive to focus on it each week and take a day at a time.

Crossing my fingers! Congratulations on a wonderful idea and to the success of all of your followers

Definitely Logo Number 1!! Although the lade is unrealistically shaped, she looks like a combination of confidence and fun!! Definitely what weight loss can provide, confidence and fun.

I like the logo # 1. It’s cute and makes it look like loosing weight CAN be fun. And boy do we need to make the whole process fun! I tried the serios approach many times and failed so I’m all for fun.

I like logo 3. It’s modern and simple. It emphasizes reaching your goal and enjoying it.

Number one for me – she has sass, attitude and a radiantly positive vibe.

I’d want to check out a link with this graphic – but Michele she HAS to have a name! I also love the text and layout of this logo, much more so than the others. Good luck with the launch!
Regards
Allison

I like logo #1. It’s fun & I love the colors. The 2nd & 3rd are good too, but the first one caught my attention. I agree with others – if you are encouraging males to participate, you should have a male logo also.

They are all cute! I like #3 the best. 1) The random capitalization of the second “it’s” annoys the grammar snob in me; 2) I like the first one, but I’m not sure about the wink; 3) I do not like the sparkle placement in #2.

Best of luck to you with the launch!

My vote would be for #1 as it catches my eye more, reads easy, and has a face on the model. I also like the number 52 in what looks to be a clock face. Good luck to you with this – love the tag line – so true!

I like the first one, it is more fun and inviting. And it stands out.

I really like #1! It caught my eye(even if you had placed it in the 3rd position of the e-mail it would have). The “cartoonish” character wasn’t as daunting–to see the images of the other women, who are obviously fit & thin, just turned me off.
Love the tag line too! Very timely as dh & I are starting a weight loss/healthier life style journey & struggling with it–wish you were starting it now!
Good luck!!

I prefer number 1 because it has a face on it. It talk more to me and it looks fun

# 1

It looks happier… and do able

My favorite is #2. I love how the woman is jumping. I feel that when a woman exercises and loses weight, she can jump for joy! It looks at though she feels GREAT about herself and I love that! It shows enthusiasm.

#1 – I really liked this one at first, but the more I look at it, the more the character looks out of proportion. Her arms are at a weird angle and her nose is definitely not right. If this logo had a better character, this one would be my favorite. I LOVE the black and pink!

#3 – Really the only reason I do not like this one is because of how the cursive “g” in “weight” makes the “o” in “missions”. Other than that, I like it.

Thank you for offering the Action Pack as a prize! That would be awesome to win!!

I like #1 the best!

I like Logo #1 – It’s cute.

I like the third one the best because of the body of the person. I think the first one is too unrealistically skinny (although I like how she winks). That is what stands out to me, the body of the girls. Although, I think the first one would have been my choice is the girl wasn’t so freakishly skinny.

#1 is the best, I think. It’s fun and cute. I like the multi colors, and I like the cartoon aspect. The other 2 remind of inspirational office posters, or 1970′s self help posters. Kind of boring. They don’t catch your eye and make you read the business/product.

I like the first one. It keeps your interest and is eye catching. The other two don’t look very interesting at all.

Number one seems like she’s always had it figured out… and wouldn’t need to lose weight. Numbers two and three project the feeling you imagine once you’ve lost the weight… and if I had to chose, I think I like 3 better.

I like #1 the best as well. It ‘speaks’ to me more. I liked #3 as well, but not as much as #1. The first one just doesn’t have that “Bewitched” logo look to it that 2 and 3 have. But great job on ALL three!

I like the first one. It catches the eye more than the other two and the woman is more appealing than the shadow figures on the other two.

I prefer logo #3 — it just looks more elegant.

I like #1. I am too old to do jumps for victory (or for weight loss), but not too old to wear heals.

I like the first logo best. It has a more fun feel to it

I like the first one in design but the 3rd one in realism. The gal in the first one just screams “you aren’t as skinny as me!” and is a turn off. That’s why I like the 3rd one the best. I don’t feel it’s teasing me. Hope that helps!

Logo 3 makes me want to purchase this product. I get a greater sense of success from the larger image and the purple of the woman when compared to logo 2. Also the fonts and font sizes of logo 3 are easier on the eye and have a bigger impact. Logo 1 is cute but doesn’t speak success in weight loss. Logo 2 feels distant.

although the style reminds me of a 1950′s figure it is more personal than the other 2, the wink makes it witty, more fun! like it’s saying “good luck”!!

I like #1 b/c she looks like a cute 50′s spy who has completed her 52 missions…wink, wink.

I like #2 second best b/c it’s clean, but I think not as unique as #1.

I don’t like #3 b/c of the figure not looking proportionally correct to me and like she’s wearing footie-pajamas – just not my favorite.

I like #2.
#1 looks old fashioned
#2 Looks like the model is trying to be Dolly Parton…

I like logo #1. It’s fun and sassy and new. It’s different than other logos I’ve seen. Logos #2 and #3 seem close to things I’ve seen before but they are still nice.

I really like #1. The fun hair, classy looking women. She looks like a classy diva. I get it……

I like #1 best. The 2nd and 3rd look gimmicky or cheesy or something – like something you would see on one of those commercials trying to get you to buy something at 2am. Does that make sense? The first one is cute and fun.

I like #1 the best. Losing weight isn’t always an easy thing and that logo makes me happy to look at it. Makes me feel good. Good luck.

Logo 2…peaks curiosity!

All 3 look fantastic but Logo 2 would be my pick as it looks like a woman celebrating reaching her goal after completing the 52 Weight Loss Missions!! Can’t wait to start with mission #1.

Logo 1

I prefer #1.

* She looks sassy and fun.
* The cartoon images matches the style of your other branding documents.
* The wink makes me think she’s achieved her goal and she’s pretty happy about it!
* There’s more emphasis on the tag line “It’s not what you know, it’s what you do” when it’s broken over two lines.

#2 and #3 images remind me of the serious weight loss business. #1 image gives you a point of difference.

I like Logo # 1. I like seeing the face, and the sash around her waist reminds me of a winners sash. Also the other images remind me of weight loss supplements.

Logo #1 I love the woman and the shape of the logo…the other 2 appear abstrast and slightly choppy.

After studying all three, I prefer #1. It draws me in and is very inviting. It makes me want to know more, and for some reason, I feel encouraged. I’m sure the other two may be what some call more professional, but they seem so clinical to me. One of the reasons people don’t succeed in weight loss is due to the clinical side and the impersonal side of the business. Weight loss is a journey, and that journey should be fun.

I love #1, I like the girl she has an attitude. I love it.

I like number one as it looks like she is measuring around her waist, connecting it to weight loss. The other two figures (ex 2 & 3) look more like they are jumping, having fun or celebrating. Which isn’t what you necesarily do when losing weight. You have your up weeks and your down weeks.

I love logo 1! It’s hip, it’s chic and I would like myself to be that size!!

I like #1. It looks so much different from the norm. The other two look more generic to me. #1 is impressive!

# 1 Love the retro look and the confidence with the slimmer measurement.

# 2 is ok, not my favorite and #3 looks like she just won a race…it should not be a race….

I love the first one!

I love logo #1. It’s fun and flirty and makes me motivated. The whole idea of this program just makes me want it! That logo makes me want it even more.

#1 shows how skinny and happy we will all be when we follow the challenge

Hi Michelle,
congrats on yet i’m sure another great product! And my condolences for the passing of your father. In my opinion, forget number 2: it’s harder to read pass on number 3: it looks like any other weight loss logo so therefore I would choose number 1: it really personalizes you and your brand, i bet you already have your mind made up too it’s pretty much a no brainer good luck can’t wait!

I like #1 the best overall. I love the colors and the more “personal” feel of it. I don’t love the super duper skinny waist line or the lack of nose on the cartoon lady, but it still gets my vote. I like the “52″ of #2 better, though. I like the star best on this one as well.

As far as #2 and #3 go, I feel like they’re too cold and something that anyone could make with a little clip art. I feel like #1 is more of a reflection of who you are and what you’re doing here! You really don’t notice the star on #3, and the star on #2 is just awkward floating on the girl’s tush!

I love Logo 1. I think it is fun and hip and shows people where oyu want to be.

I like all three, but I think #1 and #2 are my favorite. #1 is a bit cheeky and definitely fun! The colors are inviting and it’s just the kind of logo that would intrigue me. #2 is more inspirational. The only problem I have with it is that the bright star looks like it’s sitting on her uterus! I might take another look at the “52″‘s. To me they seem a little disjointed and I don’t necessarily read the logo as “52 Weight Loss Missions” Maybe keep the same color?

Logo No. 1 is a winner! Eye catching and it’s obvious this is about weight loss.

I like number three. It gives me the feeling of “I can do this”. I don’t like #1 because it looks like it’s not meant to be taken seriously. The character kind of reminds me of Joan Jetson.

Logo #1 is my favorite & my vote, but I also like #3.

I don’t like logo #1 because the woman is too skinny plus the belt she has around her waist points out the fact that she has a disproportionately small waist. I get enough of that in magazines. Logo #3 again with the ribbon around the waist is pointing to the fact that we are supposed to have tiny waists. I am a woman and I have curves! I like them! Do I need to loose weight? Absolutely! But I don’t need to look anorexic to be beautiful!

I like logo #2 because the woman has curves and she also looks happy and excited to be “going on the mission”. And please keep the sparkle on the behind because I think it’s okay to be healthy and still be proud to have some curves. Let that booty “shine” so to speak!

I prefer #3, for many of the reasons others have stated. I’d like it better if the “52″ from Logo #2 moved into #3 to replace the one there. My objection to #1 has also been stated: it’s that Barbie unattainable body.

I like #3. #1 has weird proportions, for some reason. Although it’s better then I could do – but #3 seems better..

#2 has a shiny thing that draws attention to her booty. LOL I didn’t like that either. :giggle:

I vote for #1.
1. Like that the circle around the 52 looks similar to a clock. I feel this portrays that reading will be timely and segmented.
2. Girl is very chic. Love the bling around her waist so that it draws your attention to it. I think this will reach career women along with moms.
3. Like “Weigh Loss” in black. It stands out. Like the font as well.

Least favorite is #3. It just doesn’t “pop”. It seems cliche.

As a Graphic Designer I perfer the first one since it’s custom and not and image from stock or traced like #2 and 3 looks like. Although I would fix the leg and the face of #1 woman. Looks a bit weird to me.

Best,
Nat

I like #2, it’s a cute icon and it shows a shapely image of a woman.

I like #1 best because it’s more personal. I don’t just see a shape jumping (something I can’t do anymore because of several chronic conditions); I see a real woman, just like me (only skinnier).

Logo 1, because it sticks with your current branding reinforcing your branding.

But remove the wink because it won’t translate when the image is small, it will look like the image was messed up.

And remove the pink cloud from behind. It won’t translate well in other applications.

I think #1 is the cutest – but NOT THE BEST for this program. If the program focuses on realistic missions toward weight management, the first logo sends the wrong message – nomal women will never have proportions like Wilma Flintstone!

I would vote for #3 as it shows a woman of normal proportions, with no indication of race or specific age. The message that sends is more important than the cartoon “cuteness” of #1.

Thanks for the opportunity to express my opinion!

If the three logos, #1 appeals to me the most. The character is a ‘real’ person (even if she is just drawn!) and that factor makes this the most interesting logo. I would like to work on my goals with her rather than a faceless jumping person. Because #1 is so realistic, I can imagine that she would struggle and overcome challenges along with me on this journey. Thanks for asking for our opinion!

I love Logo 2. It is very celebratory, AND neater and prettier writing than #3.

#3 is my favoite. The colors give the idea of strength. The female figure is less stylistic than the other two logos and I love her exhuberance. And the tagline “It’s Not What You Know, It’s What You Do” is not as easily passed over as it is in the other two, and I find that to be the most important concept in the logo.
-The first is trendy and might need to be changed when the chick-lit style passes. I have never been drawn to the trend to start with and the logo seems to convey the idea that this is something that’s been around awhile. Nothing new.
-The second–I don’t see pink as a “strong” color and is cliche-ish for women. Also the star on the rear end bothers me. Too many soft lines that don’t seem as “solid” and attention grabbing as the the other two logos.

I like number 3 the best. It was close between two of them, but hopefully you will be able to discern what God has in store for you. Many blessings as you move forward.

#1 is admittedly adorable, but soooo wrong for a woman who is trying to be inspired to lose weight and become active. It is a Stepford cartoon who could be vying for a spot on one of those Real Housewives shows. There is a major disconnect between the formal attire (and her proportions in it) and the average woman’s journey toward self-empowerment and healthy living. You also run the risk of alienating women of other races with this design. I do, however, really like the circle around the “52″ and the font used here.

#2 is my least favorite because of the strange sparkling butt and the all-cursive font. It reminds me very much of the racks upon racks of bridal how-to books I browsed when I was planning my wedding. There’s something in the overall impact of this logo that is borderline unpleasant for me.

#3 is my clear winner. The ageless, faceless, race-less woman will appeal to everyone. The fact that she is jumping shows that she is active and powerful. I like the ribbon-slicing effect at her waist as if she has just completed a race. I also really like the pink bars bringing emphasis to the subheading “It’s Not What You Know…” This one feels powerful and real compared to the other options. It is inspirational. I feel like I want to discover this woman’s secret so I, too, can jump for joy at my accomplishments!

I really like logo #2. The lines are clean, it looks polished and I love that the silhouette is in action!

I prefer Logo #1 – It is more whimsical and fun! AND MAKE HER STRIPPED IN COLOR SO THAT PEOPLE WHO GET OFFENDED EASILY WILL NOT HAVE THE OPPORTUNITY TO COMPLAIN ABOUT HER COLOR!!!

I like 1 best overall. I also liked 3 but couldn’t get past the spelling of mission, or missin with the g as the O, That drew away from the purpose for me.

I like Logo 2. It has a light, free feeling to it, what you envision feeling like after you have lost weight. Very appealing!

#1 got it goin on. It’s fun and it conveys the message of weight loss and happiness very well.

I like Logo #3 It is clean and fresh, the ribbon around the waistline is nice and the title within the lines is clear. The fonts are easy to read.

The star on the butt in #2 is not my favourite

Number 1 is fun and flirty but when looking quickly it takes longer to read with the character in the middle. Love the cartoon though..very fun it reminds me of a vintage advertisement – cute

Personally, when browsing the book shelves, I want titles to be quick and easy – the simpler the title the better. The content needs to be substantial but the cover, the logo, the ad copy needs to be crisp and give me the info as quickly as possible.

I think I like #1 the best. It’s the most fun to me. It looks like someone you could relate to unlike the anonymous silhouettes in the other 2. I just think it’s the cutest & most fun.

I like #1! Very cute Can’t wait to hear more around the first of December!

I like #1 the best. It is the one that most captures my attention. I like the black dress – the woman seems stylish. The star seems to put the emphasis on her waist. And it is good to see her expression, although her nose line is a little bit weird.

I don’t like #2 with the star on her bottom.

#3 is my second choice, but she looks naked.

I like #1. I think it’s colorful and I like the feminine touch. I also like the tape around a small waist – which I would love to have. I’m not hip on the jumping logos and the #2 logo has a star on the butt.

I like #1 the best. I don’t think it always has to do with how the woman on the logo looks. There are beautiful women of all shapes, sizes and colors and you can’t portray every one of them in one logo. #1 reads the best and graphically catches the eye more so than the others. Good Luck with this new venture!!!!

I like number three. The first one seems rather “retro” and I think you want a more modern vibe. The sillouette on the second one seems too thin to me — not a healthy objective. The third one is well-done — the woman’s figure seems healthy and athletic, the horizontal lines ground the cursive script above, and I like the way the loop of the G ties into the word missions.

I like logo #3 especially the way the “g” in weight is the “o” is mission. pretty snazzy!

I like # 1 best. I like the colors, but I think the thing I like best is she looks…..older. That’s not the best word, but…. The other two make me think of athletic 20-somethings…which I am not. # 1 looks more like she could be ‘any woman’….maybe a homemaker, maybe a working mom, etc.

Hi!

I like number one. Very cute.

Logo #3 is my personal favorite. I like the ribbon without the sparkle. Number 2 is alright but I don’t like the sparkle on the butt. I have a long, LONG way to go before I look like #1 so it’s a no for me as well.

I love logo #1 the best. The colors, the tones and shading are very balanced. I love that it’s a caricature of you which gives it a personal touch and shows a warmth of you standing behind your products.

Logo #2 is my second choice. Not so sure I like the jumping blue silhouette lady. Perhaps if it was the caricature from logo #1 it would work better for me.

Logo #3 is my last choice. The letter O is hard to read in Missions, it took me a second for my eye to realize that the O was from the the lower part of the G. The lines above and below the tag line are very bold which draw your attention to the tag line and not to the name of the business.

I’m excited to hear about your new product! Sounds fabulous!!!!

i luv the 1st one!

I like logo #2 best. I love the font and the pic is very energetic and has personality! Actually, all 3 are very good.

I definitely love the first one! I like the cute and sassy woman with a measuring tape. She looks like she is ready to play!

Logo #2 cought my eye firts, love it and good luck!

I definitely like #1 the most. I was immediately drawn to it, and found it to be the easiest to read, not just because of font choices, but also layout. For me, the second and third options look like logo designs I’ve seen before, and are not innovative or attention grabbing. And if an image could be cliche, a jumping silhouette is most certainly that.

#1 is also appealing in that it gives me the impression that if I know what those 52 missions are, I will be happy and successful too. You lose something having too much anonymity and no expression on the female image of the other two choices. I don’t look at the jumping silhouettes and think, “That could be me!” But I do imagine myself happy, even coy, in my basic black dress, proud of my success! – a feeling I get from #1.

Logo number 1. It just gives me the will power to resist temptation and keep working on losing weight.

#1 all the way! While I do like some elements of #2 and #3 – that “clipart” lady just bothers me too much.

Good luck with your new project!

I prefer #1. It’s catchy, also you can relate to it. We’re often motivated to lose weight for how we look in the real world, not just at the gym…

Nice to have you “back” Michele…

I like the first one. It looks more unique than the other two and it just screams “personality”!

I like 2 best. 1 looks like a chic lit character and 3 looks like a pole dancer. I don’t think we should ever aspire to be a cartoon character we need to keep it real.

#3 as it portrays a more accurate female body. I also like the boldness of the subtitle. The first one is cute, but her waist is way to small and that image is pushed enough in our society.

I like number 3 the best. It is clean, yet compelling.

I like #3 best. #2 would be fine, if the woman didn’t have a starburst on her rear end. And I see how #1 could be cute, but I think it promotes an unhealthy self-image and most of the woman your product would appeal to probably already struggle with that.

Number 1 is my fave.

It’s understated yet it’s got that sassy wink and smile. I like that the body type is exaggerated enough not to be taken too seriously signifying to me that everyone’s ideal is different. The other 2 are great but I just don’t think being seen in mid air is the only way to express freedom and joy over reaching a goal.

Have an awesome day!

#2 works for me. I like the celebratory jump of the image. But I like the “52″ design element from logo 3, so I would combine those two elements and put the “52″ in black. Overall, all three designs are great! So sorry about your dad.

I love logo #1, its cute and fun looking. Loosing weight is hard work and to have something that is fun looking to help it a great idea!! I know I need all the help & motovation, can’t wait to see it!! Good Luck

I like # 1 because it brings in pictures from already established logos through all your programs. The circle with the 52 has the marks around it like a clock saying (to me) it’s time to start this weight loss journey. The person in number one is the same type of people that you have on some of your other programs so if I saw this in a store or at a friends house I would pick it up wondering if it was written by you since the logos are similar. Number 1 grabs your attention and it stands out from the other two choices and it’s also fun and sophisticated.

I like the first logo – the elements (color, style, graphic placement, etc.) catch your eye more than the other two. It’s unique and would hold my attention long enough to try and find out what the “52 Missions” were all about!

Logo 1 is my favorite.

I like logo #1 the best – the spunk and fun that the woman in the logo embodies speaks volumes to me.
Logo #2 seemed to be a bit “blah” for me. It didn’t catch my eye.
Logo #3 while great, just didn’t ring as “catchy” as the first. I’d be hard pressed to say that it isn’t good, because it is – I just like #1 best.

I like #3 best. It looks more serious, like there will be important content in the missions, but still has energy and fun.

I don’t like the fact that #2 has her back to the logo, and I don’t like the “sparkle butt”. I also don’t like the fonts as much as in #3.

#1 reminds me of the Jetsons cartoon (I guess I’m showing my age). I don’t take it seriously.

I choose #3. I think “Weight Loss Missions” in that one is a bit too frilly, but the image of the girl is healthy and realistic and the rest of the lines are clean and eye-catching. Definitely NOT #1. To me, that one screams “impossible Barbie proportions,” which is the kind of idea we’re trying to dispel for today’s women and girls. If not #3, then #2 is ok.

I like the first one! Love her wink and the colors! And I love the idea of 52 things to do to achieve weight loss…especially the tag line…It’s not what you know, it’s what you do! I know for me, I have lots of information, but if I don’t apply it, I am not going to make any progress! Excited to see what the missions are!

I like the first one. Compared to the other 2, it looks more current/modern.

I love logo #2. It is very motivating. The character in the logo seems very happy and enthusiastic, as well as fit. There is a sparkle in the image which makes me want to shine. The overall image seems to be very motivating without being overt.

I like number 3 the best. I don’t like the face in the woman in #1 and the I don’t like the little sparkle on the behind in #2, so #3 wins!

I like #1 the most. the other two are also good. I prefer #1 because it looks like more “fun”. I really like the motto too. Those of us that have this issue have for the most part , heard it all. We know what to do, but its the support to keep us on board that will help us do it. So I’m voting for #1.

I like the first one – its sassy and it looks ‘real’ – the other 2 look like several gym logos I have seen – and are, as the other say, Faceless.

May I also say , as a guy, the logo wouldnt cacth me – however I appreciate I am not your target market . Again though , if I may say , the approach I think your programme will have will suit guys equally as well – if not better – so I DO encourage you to source a male oriented logo as well – and I can offer help in brainstorming if u like – Best Wishes Richard

All the logos are great, but I like logo 1 best. The signature “little black dress” on a woman we desire to be, or else we wouldn’t need to lose weight in the first place. And it’s not a woman who is stick thin and looks like a stick figure of a woman, but still has some shape. Best of luck to you in the launch of your project.

Logo #1
The character just seems friendly and bubbly, not like the shadow people of the other logos. I also like the highlight star at her waist, vs. the star on the behind of Logo #2, which just looks wrong. And the waistline seems to be a sort of hallmark for most of us when it comes to judging our progress when losing weight.

I also like that I tend to think ‘tape measure’ with #1, while in #3 I think of a ribbon breaking in a race. With your “52″ I think this will be more an endurance program toward the right direction rather than a speedy lose-it-fast-regret-it-later kind of program. Great options, though!

I prefer logo #1.

I would choose the third logo. The figure is more normal, it is facing “forward” instead of away like no. 2. number 3 seems to be jumping for joy celebrating success. number 3 says, i know what to do, i did it, i am a success. number 1 is to artifical/unrealistic size for many of us.

Wow you have a ton of these to read through. So I will add another one lol. In hopes of winning one. Everyone has great remarks as to why they like 1,2 or 3. As for me I undersatnd some of the remarks of #1 being a barbie like image… But I feel that #1 one is so eye catching it seems to POP out and get your attention. She is inviting with her “wink” and the tag line of “It’s not what you know, it’s what you do!” that is so true. I my self am learning to apply my weight loss issue so it will be come what ai do.! excised to get this and read throught it!

I really like logo 2. Eye catching, easy to read and love the choice of colours.

#1 is my pick because it is sassy, fun and its motivating seeing that tape measure around the character’s waist.

I like logo #1 – very cute, eye catching and girlie. Love the girlie!

I like #3 the best. To me it screams out “freedom”, which is what we all want, freedom from our weight struggles.

I like logo #1 the most. It is fun,sassy,and sexy. While still getting the idea of weight loss across because of the tape measure. The other images remind me of advertising for a gentleman’s club. (Just saying)
Good Luck with your new product.

I like the #1 logo. It is sort of “retro” and very eye pleasing.

I love number #1. The girl is sassy and is ready to lose the weight! The little black dress is a bonus! Super fun! Good luck with your choice!

I am liking logo #2. i think it just looks great!

I definitely like the first one the best. It is definitely the most pleasing to the eye in my opinion.

I like Logo 1. I like that it is not just an outline of a person. It is also kind of retro.

Michelle I really love number 1.
It is consistent with your corporate style and is fun. The characters figure doesn’t bother me, it’s obvious it’s a cartoon which has a 1950′s style to it. To me the 1950′s and this design make me think of … ‘come on girls let’s get back to basics, loose weight and do it with it style’ fun and inviting!
I personally have lost 17kg and have about another 50kg to go. The biggest struggle is not so much getting started although that is difficult too, it’s the emotional journey you go through and the challenge/need to keep going once you reach that stage where everyone is telling you how good you look, clothes fit that haven’t for a long long time and you start to feel amazing.
I really look forward to your project release from what youve mentioned it will be a great source of information.

The other two designs I am sorry to say remind me of those shonky websites you come across when you are at your lowest and sitting there looking for help. Also they do suggest exercise and lots of it. I’ve lost my weight so far without exercise because of a foot problem, I am proof you can loose weight without it and become very healthy. I will start walking once I am able too but it’s not top priority for me at the moment. What I am saying is there would be many others like me who need to loose weight but can’t exercise yet those two designs might put them off.

I hope that has helped

All the best with it, I’ll be getting one without a doubt.

I like #1 the best. She has a face {even if she is a cartoon!}, the others are just shadows.

I wish you well and hope your soul and heart mend gently with love.

I like the first one:

The lady is very ‘classic’ in style
The main point is easily identifiable (weight loss)
The how/when is clear (52-automatically think weeks)
The sparkle is fun

Great concept, very interested in this!

I like logo # 1 the most! It is stylish, sassy, and sexy all in one! It is very pleasing to the eye, more colorful, and I especially like the way it looks as though she is showing off her amazing results with her measuring tape!! It’s awesome!

Having trouble making my mind up. I never should have read other people’s comments and left that up to you. My first reaction was #1 too cutsey, # 2 too plain, #3 too much chest emphasis. (Currently having issues of modesty in that area w/my teenage daughter.) I thnk all are fine. Sure would love to win a copy. I totally agree w/your (?) motto. ‘it’s not what you know but what you do’. So true! ‘cuz I know, I just don’t do!

I love #1, It just seems to “fit” It says to me, I am woman and I can DO IT!

I am surprised that the first logo is the image I relate most to as I am usually very minimalist when it comes to most spaces, clothes, art and things habitually marketed that appeal to my “must-have-this-now” impulses my senses respond most to, but losing weight is such a struggle that I believe women tend to feel so personal about, if not outright ashamed of this struggle, that we, as women tend to hide our weight loss efforts from the other women we are close to in our lives. Because this battle of shame is so closely tied to my own self esteem and attitude that I adopt I’n my daily life, I just can not relate to a victorious leap of a distant ( both lacking personal attributes and a pose that I would never assume I’n moments of real life victory) silhouette. There is some personal approachability about logo one, and the woman’s facial expression is a moe accurate look of the confidence a more shapely figure would assume as new curvy lines of success emerge. I like that the image is not underweight or idealized. This is the imaginary friend that I would dream of sharing personal struggles with weight gain and loss, and gain and, yo-yo-ing life wants tell all my secret struggles to, and oddly enough, I want to eventually adopt that look of pride and confidence myself that this animated image dons at the sight of her struggles toward success! I’m a tall, blue-eyed blonde, but this is the ideal attitude I dream of having the courage to pull off alongside permanent weight loss success!

Think it is great…has a lot of enenrgy

I think it is great. It has a lot of energy!

#2- I really like the fonts and the starburst like, she is celebrating her success.

I love Logo #2!! It is clean and simple!! The silouette isn’t overpowering either!

BTW…sounds like an interesting new project!!

Thank you for letting us contribute!!

I like the first one. It’s fun! It’s sassy! The girl made me smile. Weight lose is not usually fun- so why not make it fun & sassy!

I like logo #3. The woman depicted has a more realistic look. It still has a positive feel with the woman ‘jumping for joy’. Losing weight is a challenge, but looking at a ‘Barbie’ image is not for me.

I love number one!!
I don’t know if its the face but it makes me feel a part of it.

#1 is my favorite. The character’s face is more compelling and friendlier than the blank silhouettes, and her figure is not perfect and therefore has a “wider” appeal (no pun intended). I also feel that her smile and wink as she measures her waist best convey the attitude the consumer is looking for, as opposed to the faceless and un-attainable figures doing unrealistically athletic jumps.

#1, because it is cute and flirty. And also because the white star on #2 is in an awkward spot, and #3′s feet look like they are turned at a funny angle. Just my 2 cents.

I like the first one. I think the font is easy to read and the picture is sassy and fun.

I like style number 2 the best! It makes the missions exciting and fun to me! Something about it makes me ready to get started!

I love the first one for sure. Well done on this new project I’m sure it will be well received. xo

I like #1. It’s fiesty and chic, and we could all do with more of both! Don’t you agree?

I like #3.

#1 has a look at is very “in” right now. The cartoony person is typical of so many logos and avatars these days.

#2 looks busy to me. I don’t like the pink oval with the pink circle. I also don’t care for the starburst right on her behind.

#3 looks very clean. I would, however, remove the squigly flourish after missions.

I like #2!

Logo #1

I like Logo 1. She is very cute and has personality. The starburst in Logo 2 is awkward, and Logo 3 seems very generic to me.

logo #1
the others look too generic – seen then, done them!!

I like the 3rd one…she’s built more like a real woman.

Logo 1 appeals. It’s in full colour and more personable than the other two options.

Logo #1 is my favorite. It’s fun and looks retro to me, and it was the one that caught my eye the most. Also, love the colors and how they work together!

#2 – Places less emphasis on the female figure, and more emphasis on the inspirational words. I like the size of the type s well as the font. And the color choice.

I prefer logo 2 – the clean lines and the encouraging figure jumping in the air – it sends a message promoting well-being, not just weight loss.

I like Logo 2. The first one appears too skinny!

I really like #1 …definitely more appealing than the other 2. It is a great character.. with a little attitude. Easliy readable! Great colour choice!!

Hi
I like aspects of logo 1 and logo 2.
Logo 1 is chic, cute and wow she is there, like the font and colour scheme, but there is something not reaastic/achievable about it.
Logo 2 has simple clear lines and the graphic is realistic representation

I like logo #2. It’s a little retro-chic. I think the woman in logo one looks like she’s had too much plastic surgery.

I love the 1st one because it looks more like a person than a shadow. I also love the quote because we can know a lot of weight loss stuff, but if we don’t put it into action nothing happens. No weight loss.

I think #1 is cute, but #2 looks neater- (not broken up with an icon) . I look forwrd to seeing the blog

#1. that is definately my goal!!

I really want to have the extra energy that will come from not dragging around the extra pounds so I like number 2 because it is a visualization of my goal. I like number 2 better than number 3 because the arms look better separated from the head and the bust is smaller which many of us can relate to.

Number 1

I like #1 best. It’s appealing & fun, lots of personality. And it’s different, whereas the other two seem more generic. Looking forward to the release.

I’m going with #3. They all have their own appeal, but that third one just speaks more to me. I do like that the figure is facing toward the wording, and not away. Seriously, any of them would be fine, but 3′s the one for me! Good luck!

I like #2 because of the clean lines and the girl isn’t as large and out there as #3. I find it pleasing to the eye and catchy.

I like Logo #1 the best. She’s cute and sassy and looks like she’s got it all figured out and has fun doing it. Plus it shows her face which makes it more personable.

The text for “Weight Loss” is highlighted by the fancier font so that jumps out at you, while the rest is clean and streamlined and super easy to read.

Since you used it in your email, I’m thinking that is your favorite too .
Marie

I really like #1. She is sassy, cheeky and a bit of fun. Sharper lines, text reads from left to right and has much more appeal (for me). Ther other 2 are bland and uninteresting. Looking forward to the release – I need something

I like #1. It is more personable and fun

Wow; neat idea to get feedback on this!

Logo #3 :: bolder colour scheme; simple lines and silhouette; less scripty font on the tagline… all will be easier to be consistent with branding on things as small as a business card or facebook “thumbnail” or smart phone app, as well as other marketing products you may be creating that require a small logo/font.

The other designs are cute, but have too much detail and too complicated with the colour scheme.

In #3, the figure faces the right which seems to imply pursuing the goals; the figure could, in this case, be separated at times from the words, to be used as a “bullet point” for brand strengthening within your e-based promotions or on facebook etc.

All the best with this endeavour! Looking forward to seeing the final decision and especially the final product!

I like #3 the best, mostly because the body looks more realistic (no super skinny waists, etc.). Successful weight loss & renewed health and energy does not have to equate to being super thin, nor do most of us have body structures that will allow for that.

I like #3. #1 is strange looking to me. The girl has weird eyes, lips and a strange wonky position. #2 – I don’t like the light burst on the butt. So I like #3 the best.

I like #1 the best. I think it is cute and fun and is more attention grabbing than the others. It makes it feel that losing weight is going to be fun.

Number One is the one I would choose. I’ve been struggling with my weight ever since I can remember. I think her face and chic appearance is what every girl dreams about becoming!

I like #2 the best as it shows celebration after a success. My only problem with it is the 52 on the right. Maybe move the woman to the other side and move the 52 to the left.

Definitely #1–sounds like a great product!!! I’m really excited to see the details.

I like logo #1. I think the picture is catchy and puts a face on it. The figure is too small on the second one. Font is nice on #3 but not as eye catching as the first one.

I like #3 best. When I look at the figure it reminds me how free and easily I will feel (like walking on air) when I get rid of this extra weight.

I like #1 best – it has a nice energy to it. And the girliness of it is quite fun – and I don’t always like girly. My second choice would be number 3.

I prefer logo #2, but I appreciate the body type on logo #3 better, If you could combine those 2, that would be awesome. I like the color and back ground on logo #2, as well as the font. I prefer the silouhette to the actual person pictured in logo #1, because I feel like more women can identify with it. I also like the font on the extended titile because it appears softer than in logo #3, especially without the lines accenting it. Thank you!

Logo 1, It has good balance and the lady isn’t jumping and can I relate to that.

Actually none of them quite hit all the marks for me but of the three I would opt for number 3. For me number 1 sends all the wrong messages with the thin hourglass figure. Numbers 2 and 3 indicate success with the jumping lady but the star on number 2 draws attention to her behind.

I love the first logo, it’s just so inviting, fun, and fancy-free.

I like logo #1 for the great graphic appeal and color choice.

The first logo communicates sophistication, style, and charisma. It looks more interesting than the other two, in my opinion. The colors also work well with Number 1 . . . besides . . . how can you get to a better level than #1?

I like #3 the best. It has a clean and shows a successful, excited woman (jumping because she has reached her goal). The 52 in the circle does not look like a clock, like in the other 2 choices. Also the woman is proportional in size, not like the cartoonish figure in #1 with the unrealistic waistline, that most woman “dream” about obtaining.
#3 also has the boldest statement of “It’s not what you know, it’s what you do”; in bolder type than the other 2 logos and defined by the strong lines above and below it. #3 appeals to me the most as I have struggled with my weight since I had my children. I lost 1/2 my body weight (I was 311# and lost 156# in 18 months) but due to medical problems and medication side effects, I have regained 65# and even though I do the same things I did to lose the original weigt, nothing seems to be working. I am anxious to see (hopefully win) the complete package and start anew on this lifelong journey together, supporting each of the others that undertake this “Weight loss mission”!

I like the first logo, it has a little 50s/60s retro feel but is still fresh and original. The second and third logos are similar to other slimming logos, I thought of Slimcea and Nimble (both breads) that used to be available in the UK.

Logo #3. It expresses the way I want to feel, happy and positive and the weight loss is part of it but not all of it.

I like logo 1.

I really like #1. The others almost seem generic and don’t fit your brand.

I’m looking forward to seeing what you come up with!

I like elements of Logo 1 and Logo 3. If #1 had the font size/caps of #3 for the “It’s not what you know…” it would really ‘pop’.

I like Logo 1 the best. I think it is more appealing color-wise and it looks more fun than the others. It really sticks out!

I like #1. It is a little more light hearted. The thought of the Weight loss process often automatically generates a stressed & even depressed response. This one made me smile and get a more positive feeling when thinking about weight loss.

Logo # 2

I like logo #1! It is fun and inviting. It gives a positive energy. It was the reason I clicked to vote!

i like the fun, cute vibe of #1, but I like the larger font of your great message “it’s not what… in #3

I like Logo #1 the curves and sassiness are right on the mark!

I want to say #3, becuase it looks crisp, clean, and professional…but I have to admit that I keep being drawn to #1. #1 seems to fit with your brand the best, and it’s the most eye-catching and non-generic (which the other two are). If possible, fix the eyes a bit, they look kind of wonky at first look, and only upon really looking do I see she’s winking.

I vote for #3 — while #1 is pretty stinkin’ cute, #3 looks like a realistically proportioned woman. What drew me to her is that she looks like I think I will feel after going through your program!

They’re all cute, but logo #3 appears to be the most realistic of all of them. #1 seems much too thin to aspire to. #2 makes me wonder why there is a star on the woman’s backside. As an English teacher, your motto frustrates me with the second “it’s.” It should not be capitalized. Logo #3 has all of the words in all caps, which doesn’t make the mistake so glaring.

BTW, I noticed the iPad app. Will you have an iPhone app for any of your materials?

Hands down #1.

I like Number 1 the best… looks fun, easy, sassy… not too “perfect” – looks “do-able”.

I like the character in #2 and the layout and fonts of #3. #1 looks too 1960′s (Jane Jetson), and oriented towards one race/ethnic group.

#2 and #3 seem to be neutral for race/ethnicity. I like that the character of #2 is more aligned in size with the fonts of the text, so I pick #2 as my first choice.

I *love* #1! The colors pop. It’s fun! It’s inviting and non-intimidating (is that even a word?). Draws me in and makes me wanna join in!

Logo 1–fun, energetic, bright!

I like number 3 the best. It’s more formal & proper and I guess, as an accountant, that just suits me better!

Logo 1 is my favorite. The image and the colors are very eye-catching. The black and the pink make it all pop. She looks fun, sassy, and great! She appeals to me and makes me wonder what weigh-loss tips she has to offer.
That being said, the really long line of her nose bothers me. I know that she’s just a character, but it goes all the way to her hairline.

I like the first logo because I like how sassy she is!

I like #1. Her “cartoon” character seems to say “it’s possible!” to me.

Logo 1 is my favourite. It looks sexy (in a good way!) and looks approachable. Looking forward to finding out more about the content!

Logo 1 is my favorite! It has a “whimsical” look to it. Fun, deliciously colorful and catches the eye to want to know what it’s all about!

I like number 3 the best it is less gender specific and has good pop visually

I like Logo 1. It’s so cute, fun and colorful! I agree with Jamie though, the nose line bothers me too and I know one of her eyes is winking but it looks weird. I think both eyes open would be better. I hope I didn’t offer too much of my opinion

I like Logo #2 however I believe that Logo #1 just seems like it belongs to you!

Logo 1 is inviting, intriguing and the whimsy of it makes you feel comfortable with getting involved. But the face bothers me a lot with the nose looking like a slash on her forehead… and one eye appears open and the other closed. Is she winking or is her face hurt? Logos 2 and 3 are well done for their style and I can see why people are attracted to them. They are modern and familiar. But too familiar, too common. I have come to be drawn to things that are seasoned with humor and fun, especially for a quest of weightloss which is not typically a good time. Logo 1 looks like a good time. Im a personal trainer and Logo 1 would get more of my clients asking questions and wanting to get involved. Looking VERY forward to seeing what you have up your sleeve!!

I like #3
The woman that is portrayed looks more normal. Like we all are. She is plain, it could be anyone of us. I am overweight so the others just don’t do it for me like 3 does. It makes me want to see what your 52missions is maybe it has something that none of the other things I have tried had.
So thank you for trying this out and letting us help.

I loe the first one… I never would jump like the others. They seem kinda fakey. Love the pink and black in all of them though.

I like the #1 lady and style. The 52 seems a little too prominent because of the “shine” lines though. I like that it looks like she is in the process rather than the others which are victorious. She looks like she wants to talk to us.

Just in case #2 is chosen, I would definately remove the large star because it looks like she either just got smacked or is making a noise…if you know what I mean.

I would give anything to fit into my little black dress again someday…so #1 speaks in stereo to me! The other graphics make a good point, but are too generic. The first one looks like you in your photo on this site which makes the point that it is your program. I like the everything thing about #1!

I prefer logo #2. I love the fun and playful nature of logo #1, but it has some strange body qualities that aren’t flattering or appealing. #2 looks clean and communicates well, with enough girliness to be appealing.

Logo 1 is a winner! It has a lot of pizzazz and grabbed my eye immediately. Love, love, love the wink and twinkle on her sasha! The marks around the “52″ also seem to jump off the page and invite you in. The other two logos, while ok, do nothing to convey an energy I would like to see, and quite frankly need, from a weight loss book. Best of luck and I can’t wait to have your help in my weight loss for the new year!!

I choose #1 because I can see her face. She’s not hiding herself from anyone. I think a lot of us who struggle with our weight feel like hiding. Let’s not!

I like #1. I liked that you can see her face and it looked more balanced. The others look to busy and squashed together. Trying to say to much in a small space. I know all of them say the same thing, but the style of the first one works best for me.

#1, I love the cartoon lady
looking forward to hearing more about this product!

My vote is for Logo 3. For me, it delivers the message of exhiliration of conquering a battle we women fight, sometimes over and over. The figure of the women appears to be healthy, and because she’s shadowed, it could be me or any other woman. The fact that she’s facing the phrasing is also pleasing and friendly. Also like that 75% of the phrasing is “cleaner” in that it’s not clutter by additonal background colors. Wish you the best with this new venture and look forward to seeing more.

i like the first one b/c it looks more current. seeing the eyes of the gal draws me in, and i like the belt with the sparkle . . . which kind of signifies for me weight loss . . . waist reduction.

i dunno – the other 2 make me think of 80′s aerobics. i’ve been to places (old gyms, dance studios) where they had the silhouettes on the wall like that.

Logo # 1 is vibrant, fun, confident and a little flirtatious (with the wink) – just what every women aspires to be.

Logo #1 is the best to me. It’s very chic and cute at the same time. The animated character adds youthfulness to it which is extremely appealing to all women. The confidence (and the bit of risque) added by the wink adds even more appeal. It’s fun, classy and definitely an eye catcher.

I like Logo #1 the best. She’s very curvy and friendly looking, in a healthy way. It’s the most personable of the three, and makes me want to see what she’s up to!!

They’re all quite different which speaks worlds of your creativity. Now, I believe that a Logo speaks silently. The first logo says to me that the product doesn’t work and we are going for show to sell it. Also the writing at the bottom right seems to small.

The Second logo immediately draws your eye to the female figures back side which seems to be implying that this product will give you the same back side. Superficial and not very appealing. The Writing at the bottom is floating independantly of the rest of the image therefor seeming disconnected and lacking support.

I don’t quite like the 52 in the solid bubbles either it seems too harsh and kind of detached from the rest of the logo.

So I would have to say LOGO #3 looks most appealing because it has a balance, structure, and Simplicity to it. It looks sophisticated, professional, and elegant and it allows your eye to flow over the whole image. The 52 is not in a solid bubble which allows it to mess well with the rest of the logo. The image of the woman is wrapped in with the title so to peak which is fabulous because it allows for that flow and togetherness of the image. The only thing that could improve on this logo would be to make the ‘L’ in the word loss capitalized so as to up hold the importance of the loss of weight and so long as it wouldn’t throw off the asthetics of it all.

Logo #3 Absolutely Stunning. Says we’ve got it together and so can you through it’s silent confidence.

I love logo #1. It caught my eye and got my attention. I have tried so many different diets, I am excited to read your new ideas.

Number 1!!

It’s fun, the character fits well with many of your other products offered. Numbers 2 & 3 remind me too much of other weight loss program logos.

Bottom line for me – weight loss needs to have an element of fun as we are after all, in it for the long haul.

Logo #1 definitely! It’s cute and fun. I don’t care for the silhouettes at all.

I like Logo #1! It’s modern, eye catching and most likely to pull me in and let me know that I too can lose weight if I put my mind to it. The whole design itself is proming to those wanting to lose weight. The lady is giving me “the wink” that let’s me know she has the secret of 52 Weight Loss Missions that she will let me in on so that I can achieve the same goal she did…the measurements I want for my body. The little sparkling star by her waist while she’s getting her measurement gives her that smirky smile…”Yes, I did it and so can you.”

I love # 1. It’s super cute and I tend to like caricatures.

It’s a toss up…

#1 ~ Fits in with other products that use characters to represent categories so it is the BEST idea…. HOWEVER… I think it should be Michelle’s character instead of the one used which is 1) too skinny, 2) nose is odd, 3) wink isn’t clear so she just looks like she has a weird eye… LOGO line: the second should be centered under the first line.

#2 ~ Balanced and Clean… don’t get the star though.

#3 ~ NICE… balanced and sharp… I like the loop of the ‘g’ becoming the ‘o’ in missions… cute.

I like number 3. It is the most professional look all around. In Number 1, something is off with the nose and eyes. Number 3 is my pick.

I like number 1. The woman reminds me of you. She seems like a go getter in this logo. I like the color combination, too. Bright and crisp. They other two resemble other types of weight loss logos.

Good luck with this adventure. I am glad you are back in the “circuit” full steam.

All seem very stereotypical, pink is not easy to find a good tone, #1: is reminiscent of the Stepford Wives. The wink is not useful and the line on the face is either a large nose or an odd hair out of place, smile is not friendly. The main message is surely the last line which is in smallest print.
#2 Faded pink and hand writing is often hard to read. Figure in black leads the eye away from the message she is facing away from the message, shades of fitness gym not necessarily weight loss . No light and shade in size of writing either.
#3 Clearer prefer the darker shades. However the use of the y as the o is actually confusing to the eye – print the message at the end too. I prefer the 52 without the clock face behind it. So #3 for me

I like #1. It has a cute but clean look to it.

I don’t like any of them. They’re way too busy. The woman in #1 makes me want to smack her. The fonts are too cutesy for all three of them. If you’re going to have a tag line, make sure it’s grammatically correct. The second “it’s” should not be capitalized after a comma. It should only be capitalized after a period.

I like number 1. So many sites already have us comparing ourselves to the “perfect” figure, but I can’t compare myself to the cartoon.

#3 because the figure isn’t as thin looking. Also the fact she is facing the words.

#1 may be a cartoon but I think the waist way to small.

I like the first one because it is so fun and playful, and captures that goal of having a perfect little black dress! However, I’m not sure I like the ‘wink’. It’s cute, but it’s a little distracting. The other two logos kinda remind me a little too much of the silhouette stickers of strippers you see in truck windows and they give me the uncomfortable reminder of women being objectified rather than comfortable with themselves.

Looking forward to the plan! I’ve read so many books about weight loss, but you’re so right – it’s what I’m not DOING rather than what I don’t know that is holding me back!!

I like # 2 ~~It is uplifting and fun!! It feels inspirational

I like #1 the best. It is the most vibrant and colorful. The other 2 logos are more like a professional weight loss program looking to me. The first one is much more personal and inviting.

I’d sign up to the first logo – it makes the process seem more ‘lighthearted’ – just like it is to identify, loose and control the ‘excess weight’ around the house. Thanks!

Number 2 because it is the least obvious regarding gender. I think alot of men would be interested in your program also but it would be difficult to get my boyfriend to join me if he thought it was a girl thing exclusively.

I perfer number 3 it draws to eye

I like Logo #1. It’s eye-catching, playful, and it is just more pleasant to me.

I love logo #1 because it’s much more visually stimulating than the other two. Although the other two are also very good. The use of color and non silhouetted figure really keeps your attention. Plus, the lady seems cool and confident, which I think many of us aspire to be.

Love the first one. Black and Pink are classy. The model is a great representative for all ages. I’m 60 years old and while my mind thinks my body can JUMP my body knows it cannot BUT I can look curvacious and svelte and classy. Logo number one has the most universal appeal — in my opinion. Love your site and thanks for your generosity.

I like #1 the best because it is the most original. Numbers 2 & 3 both remind me of WeightWatchers and Jenny Craig because they look so corporate. And as a veteran of the weight wars, more corporate boring is not what I need. I like the stylish woman and love the way her clothes fit!

Personally I can’t wait to try the new product. It sounds very motivating.

I like the 1st one. It is more eye catching than the other

I like logo #1 for its personality and “chic”" appearance! Look forward to this next project of yours!

I like #3 – the first one is a bit to girly for my taste and the second one jumps “out of the logo” – i like it better if the logo is a bit “closed” and clear. So #3 it is. Greetings from Germany!

Oh Yes, Number One without a doubt, It has a little bit of sass to it, the inner me I want to find again feel to it.

Two and Three are really good but for me and mission 52 I am looking forward to. (I turned 52 yesterday…)

Two and Three, I felt that they were leaning more to people who already go to the gym etc.

I guess I’m more of a ‘seasoned’ gal. Thanks for all you do.

I love #1. She’s sassy and shows confidence and has that “I CAN do anything” attitude.

I like the first one. It has personality.

#1. It’s fun, light-hearted and original. The others remind me of Women of Faith conferences.

Without a doubt…#1 (though I would definitely change her nose). Looks more professional than the others, which to me, also instantly boosts your credibility. She’s fun, flirty, love that even though she is thin, she still has bodacious curves. The fonts, colors, images all mesh well together as well as with your image.

The silhouettes in both #2 & #3 feel cold & cookie cutter-ish to me. The fonts don’t blend well. My eye is not drawn to anything particular. If I saw either one of them on their own, I wouldn’t automatically connect them to your organization, which I believe, is the whole purpose of a logo…instant recognition. They remind me of the logos I used to create when I first started my job 10 years ago.

I found logo one a dated figure,(reminiscent of 50s) and her face is sort of odd..the nose strangely placed,
The other two had real energy and appeal..but beware of getting “too busy” with too many things to look at.
There is a visual trick with marketing, where they say our eyes travel from left to right, so if you don’t want the eyes to keep going..and leave the logo, you need something on the right bringing them back to centre. eg if you took the third logo, which I think looks modern and energetic, put the jumping figure over on the right, and reversed, so she is looking back into the logo, I think that would have both dynamism and utilise the trick to keep the eyes coming back to the centre words, which is what you want. I would also take the star away from the 52..that particular star setup looks a tad religious..maybe move the 52 more to the left of the W if figure has been shifted, balance?
Just my thoughts.

I like Logo 3.
#One seems to be too chicky and too dated.
#Two reminds me of Weight Watchers Logo.
#3 is exciting and to the point with the fonts that are used!

I like logo #1

I like Logo #1. I think it is flirty and fun.
Logo #3 is my second choice.
Logo #2 is not my cup of tea and seemed plain.

I like the retro look of logo #1.

I think #1 is eye catching. My son ,who is working on losing weight, likes # 2.

I feel No. 3 is more attractive and it definitely imparts a positive view. The print is concise and easy to read. Having the figure face the printing shows a celebration for the lettering and thus imparts a celebration for the reader who will enjoy reading the book.

Love the first one – so CUTE and is consistent w/the avatar you’re already using. I think it’s important to relate branding so there is a cohesiveness. Now, just so you don’t think that’s the only reason I like #1, I really like it because it’s personable and friendly. She’s got a smirk on her face & seems sassy!

I like #1 best – it makes it seem more real than just the silhouette’s

My preference is Logo #3.
The figure is of a real woman
Love the color because it is bright & friendly.
Wishing you much success.
Thank you for being you.

I like number 1. It looks more personal. Like the colors and the message. The other two are too artsy. Not very inspiring to me.

I like #1. The design is clean, clear and attractive

I like the colors in #1 best, but the girl in #3 the best.
Thanks for continuing to inspire.

I like logo #2. It looks the most balanced. I also like the smaller woman because it makes it less focused on her and more on the messege of the product.

Most balanced grafically and INSPIRATION is #1
but I HATE the face with the wink and dont like the nose or mouth either.

I like number 1 the best – stands out more than the others and looks a bit more retro.

I love #1. It’s retro, classy and still fun. The nose is a bit odd, but she looks sassy and determined. I like the “girlfriend” feeling, like she’s saying “We are in this together so let’s have some fun with it!” The other 2 seem more generic and a major turn off for someone not into exercise. They would serve better toward the end of the book when I have made peace with all the “have to’s” and am feeling more energetic about reaching my goal.

Hi Michele I like the one that is Unisex – it’s not here though.
I think men are battling with weightloss too – if you could add a silhouette of a man to #3 I would choose it.

I like #1 It seems to draw my eye the most.

Love Logo 3. It shows the elation of the person who is reaching or nearing goal! What a successful program this portrays!

I like logo #1 best! It is my favorite because of the colors, sassy look and because it looks fresh and inviting. It would motivate me more, make me think the program is fun, and I can look good while doing it. I completely agree that a “dude” logo is needed. I can’t wait to learn more!

#1 is #1 i like it, it’s eye catching

I like # 3 because the woman is curvy and not ethnically specific.

I like number one. It’s more personable. It’s very cute and fun.

I adore logo number 1. I think its the most modern.

Is this going to be a week-to-week email?
I’m desperately trying to lose weight and I would love to incorporate your ideas into my plan? Is there any way to buy the whole pckg now? I can’t wait.

So incredibly sorry abt the loss of your Dad.

#1 I think it catches the eye and also that every women wants to look in the mirror and have that attitude the cartoon has…..

#1 for sure!

I like logo number one, because the emphasis is on the smile on her face and when you lose weight, you are happy because you feel better about yourself… inside and out. The other two emphasize the body too much.

I really like the first logo. The woman you have used has a sweet and girly look about her but not extremely sporting, which would make the average woman more interested in having a read.

Definitely prefer the first logo. It’s striking, eye-catching, quirky, yet feminine and I love the wink! She knows the secret and we women love to know secrets, right? Besides, I’ve always had an affection for the “vintage” look.

Logo #1 just grabs your attention and then allows you to read the message.

I like #1 – it’s fun and eye catching!

Number 1!! It looks Fresh

Logo #1

I’m such a sucker for packaging and cuteness/coolness! And the first one is cute and grabs your attention, the others are a little to expected, i don’t know if that communicates it correctly but a person jumping up for victory or something, anyways, this book sounds super helpful and useful, good luck!

The first one is my favorite but I have serious issue with how the top half of the character looks anorexic from the hips up. To be honest with you, all three of the ladies in your examples look either already skinny or they look to be at a healthy weight. Perhaps, you mean for them to be a motivation…something for your buyers to aspire to?? I hate to be a downer, but you asked for our honest opinion. Otherwise they are lovely and #1′s colors and sharp lines/contrasts is my favorite.

I prefer #1 its fresh, bright colors and new- feel like I’ve seen two and three somewhere or something similar before. #1 is personable, I like a face-people like to relate. She looks confident and successful, just look how how the measuring tape is! “lose weight mission” is kind of confusing as to what the program/logo is about , in a magazine I may skip over it, “Lose weight” around her makes it crystal clear what it is about. Hope you chose 1!

I like logo #3 because the text is more noticable than the art. The other two have too much flair, in my opinion.

I like #2 as it is positive and realistic – I think the women in the other 2 turn me off to it all as #1 has a tiny waist that would be staring back at me all the time and #3 has a profile that seems to be all about the boobs. I love the 52 missions idea and look froward to seeing it, but would want to see a healthy and realistic image to go with it.

I love logo 1.

Because it’s cartoonish it doesnt dictate what a woman *should* look like, which can be alienating if someone doesnt fit *the mould*… and the character looks cheeky and fun – a new approach to weigh loss – rather than drudgery and hard work which is usually associated with such a program.

Would love to know what the program entails!!!

Logo #1. It’s fun, sassy, etc.

I don’t like the leaping woman in the other two logos. It is too similar to another logo I’ve seen in some other advertising – I just can’t put my finger on which product/place.

You definitely want your product to have its own identity!

#3. The woman looks like she has reached her goal and crossed the finish line.

I guess I really don’t like any of them, but seeing that you are asking us to pick one, I would pick Logo 1. The problem with Logo 1 is that it is too 60′s. I am not a 60′s girl and find it hard to relate to. It reminds me of the style that would speak to my mother’s generation. The woman in Logo 1 is way too skinny and part of the problem we all have with not having the “perfect” Barbie body. The woman does not represent today’s woman at all. I definitely don’t like the star placement on Logo 2, although the woman is more representative of today’s woman. I like the tag line design in Logo 3 the best. Don’t like the stars, in general.

It was a hard choice between 1 and 3…I saw #1 first – I loved the cuteness of it and it gave me a 50s, simplicity feeling! On #3 I liked the realistic body shape…so which to choose?? I guess as a business owner I would want people to be attracted to the product, seek to learn more…so #1 is my choice.

I like #1 and #3. I like the cartoon female in the first and the real curves in the third. I found the lettering in the first to be more appealing. So #1 wins in my book.

The first one. i ti s personalised to you and no one can copy that look

I like logo #2. The design is simply, but the silhouette shows victory is in your reach.
Thanks

For sure, Logo #3. The figure could be one who is starting her path to the goal OR who has reached her goal. She is facing the 52 weight loss missions with excitement! Also, the tag line within the lines gives the impression of being a motto or mantra rather than an afterthought! I can’t wait until the product rolls out. All the best!

#1 The look of #1 caught my attention.

I love your first logo.!!!! It’s more personal than the other two. It’s a logo that draws you in and makes you want to see what she knows that you don’t.

Logo 2.
I do not like logo 1, with that skinny girl.
Logo 2 is perfect
logo 3 is just too busy.

So either logo 2 or 3.

I do not know that this survey will help you with so many liking each logo I look forward to seeing your choice.

I prefer logo 1: it’s more pleasent, simpathetic. I like the comics!

I like logo 1 the best. She has the nostalgia feel of the 50s when life was a whole lot simpler.

Logos 2 and 3 are nice but a little more generic feeling to me.

I don’t want to be able to look slim and posed-perfect jumping in the air…I just want to feel good about myself in a “little” black dress! I also really like the fact that there is no scale which equals stress to lots of ladies. The tape measure shows that you’re accountable and recording your steps to success She looks happy with her hand on her hips!

I like #3 the best. It’s clean & her jumping up in the air gives the impression of her “freeing” herself.

I like #1 the best because she has more personality and sass then the silhouette ones.

I like number 2 best. Its cleanest and I like the spark. However ifyou were to change something on it I would put the 52 on the left a bit more

Well, in the end I would go for logo 3…although I love logo 1, too. Logo 3 shows a person who is free and has a more normal body shape…although, you could make her look just that teenywheeny bit more like all of us, who are looking forward to your new challenge

Let us know and keep shining !

Best,

Eva

I like #3! It’s girly, but it’s clean. Love the colors too!

I like logo 1. It made me think about how I want to look someday.

I like elements of each logo but I would probably pick #2. I like the image in #2 the best because it represents to me someone “jumping for joy” after a big accomplishment or victory. I actually like the font in #1 better than #2. I think the font in #1 is clearer and easier to read. Thanks!

Number 1 catches my eye and makes me want to inquire about what the 52 missions are. And you have hit the nail on the head, we do know, we just don’t do. Can’t wait for the release!

I like number 1 – she is we ring a little boack dress, which is something i pan to buy when I reach my goal lol

I like number 1 as well. It’s easy to read and follow. The girl is adorable and it’s fun to look at.

I like logo nr. 2.

I like Logo 1 the best.

I like number 1.
I love having a face to look at! Plus she looks fun, flirty, cute, etc…
The ribbon around the waist & the wink is the “icing on the cake”

Number one is very eye catching and would tempt me to check out the product so it is my favorite!

I love #1. It’s has a classic look to it. The other two are really nice but I like that #1 has a face to her. She isn’t some random person. I think people can identify better if they see a person and not just a silhouette.

I like logo #3. It looks very “girly” and fun and the sillouette of the woman is a good size (not to skinny).

I like Logo #1 the best. For some reason I don’t like the silouettes on the other two.

I like the first one better. It is a fun, colorful, and the sassy girl looks confident. This one makes me want to check it out. The other two might be “clean and professional” but definitely don’t grab the eye and they look like a lot of other logos I would probably look right over.

I like logo 1. Fun looking and I like the pink and black. I wish both eyes were open though…go in with eyes wide open. The wink is a little too cheeky. Logo 1 is the best, with the minor change of opening up her eyes.

I like #1 the best, but would like to agree that, like Susan A, I think it would look better with both eyes open. I also like the sashy belt – it fits in with the weight loss theme and makes me think of measuring tapes showing how much better I will be getting with this product. The colors are perky, the image is sassy and confident and I know she’ll help me get to my goals.

I like number 1. I like the “clock” at the top – time to make ourselves a priority and the wink – I know something and I want to share it with you;

I like #3. I like the coloring and the script, but mostly I like the girl…makes me think she’s FIRED UP to do this.

I like #3, the energy is stronger and the sub-head, which is the secret weapon is a little bigger and is more prominently presented. Great work!! Thank you for all you do.

Number 1 catches my eye the most at first glance – the colors and it just appears fun. Number 2 doesn’t catch my attention. Numer 3 the more I look at it the more I like it and what it represents.

#3 is my favorite! They’re all really cute, but the third one is the strongest!

I may have already weighed in on this, but I love #1!

Logo 2
It’s the smaller figured of the three. Isn’t that what we would like to do. Remove a few stubborns……
You can count me in Michelle and I am going to buy your programme in this field. I have just a few stubborns but more am looking forward to the mindset and the extra boost toward these feel great goals you have us on.
Fantastic I look forward to the ride.

No. 1 fits in with the rest of the illustrations you use in other programmes and is therefore ‘your voice’. Looking forward to your new publication!.

I really like #1. I like that it reads from left to right and that lady is “hip and sassy.”

I like the first one! It grabs my attention more then the others.

I like Logo 1 it’s chic and young yet would be loved by all because of how fun it looks. It looks motivationally fun… best way I could describe it. She says you can have fun and look good and sexy all at once. Looking forward to seeing your new product.

Logo 1.

I love logo 1 because it goes with the overall look and feel of your website. It also suits your style of writing which is (in my opinion), informal, fun, and somewhat like a friend who is encouraging. Logo 2&3 seems more cliche’, something I might expect to find on a cereal box with “healthy” cereals, or in a weight loss competition. Simple, Logo 1 is just very you!

Love #3. The figure is that of a normal woman & color grabs you attention.

I like Logo #2 best. It just jumped right out to me and spoke to me. I really need motivation right now on losing weight and I think this would be awesome for me – I know what to do I just am not putting it into practice. I definitely need work on the mind set. Please pick me. Thank you.

I like #1! It’s cute and gives an image of “chic!” It’s also fun…giving an image that weight loss can be fun, not just dedication and work. The colours are also great…with the variety of colours juxtaposed on each other, the logo seems to pop out more.

I also like this logo over the other ones because #2 and #3 seem generic compared to #1. And because they seemed generic, I glossed over them.

I am torn between 1 and 3. ! is very cute, I like the cute girl and colors. Number 3 is more professional and I like the active jumpy girl with a real figure.

Hmmm Ok, I vote for number 3. It will also appeal to the more athletic and not so girly girl type.

Logo 1 fits more with your established brand. If you are trying to start a new brand, I would suggest Logo 2. I would be interested in learning how the new program is working. As a man who has struggled with weight lost for 30 years, I would like to find something that is not a “Diet” but a good way to change a lifestyle.

#3 is my favorite. It looks more like a real, healthy woman and not an anorexic woman. #1 the lady seems old fashioned and the facial features are weird looking. #2 the figure is too skinny. Not a healthy image.

I love no.3 – the jumping/flying seeming woman makes the cover look lighthearted the free, very inspiring!

#1 Logo would be my pick of the three. The woman (other than the wink which makes her face look a little strange) catches and holds my attention more than the other figures and designs. The colors are used well, and the message is delivered neat and tidy!

I love Logo #3. It exhudes success and joy – both of which we will experience after following the missions and reaching our goals.

I like #3! One is too cutesy, it wouldn’t take it seriously, Two is inspiring and attractive, but Three is more attractive, as well as, inspiring

Love #3 because it’s sharp, stylish and promotes the message cleaner. I don’t think #1 nostalgia will motivate. #2 is a close second, but the fonts make it more difficult to read. Again, #3 grabs you quickly with the message and motivates too!

I like figure 2. The woman’s figure is more realistic than the others. I like that she’s not holding a tape as in the others. Much of our weight loss battles are in the mind and can’t be measured with a measuring tape. Also this woman’s figure suggests joy…which is what we yearn for when it comes to food issues…

logo #1 for sure! The figure in #1 shows a woman that we can relate to. She also generates sass, class, and attitude (wink). #1 is also more in line with other logos that your products have when depicting people. She looks like you therefore demonstrating pride and ownership in your product.

I love the #1 logo since the picture is inspiring to want to lose weight and look great.

I for sure love #1 the best! It looks fun– don’t we all want to make weight loss fun?!?

I love the first one – it reminds me of the show “bewitched” – yes I just dated myself – but don’t we all at one time or another just want to twitch our nose and be thin – oh if it could be that easy. I’m looking forward to reading the 52 missions once they are up and running

I like the second one the best. All three are great, but the second one is clean and simple. Not too much going on to veer peoples attention away from the product. It is always good to have a straight forward, easy to view logo.

Number 1 is the funniest!!

Love #1…sassy and sweet!

I prefer logo #2 since it resemble the liberation of the weight struggle that most of us has to deal with. You can sense the happiness of having reach your goal or, at least, move on toward it. The stars represent the sparkle that the woman can gain achieving her weight loss goal since she can gain self confidence and transmit that positive energy to her sorroundings. Love the slogan for this project!!

I like #1 because it’s not just a silhouette of a person. It shows a real person (albeit a cartoon) but it is a person with a measurable amount of lost weight as depicted by her measuring tape. It is more relatable. There is a face to it, not just an idea of a person.

I like logo #1. It caught my eye and it just looks fun. If I was in a book store, I’d pick it up and look at it!!

#3 is my choice. They are all great. #1 is a little old fashioned but that’s coming back. I had to pick one so it’s #3. Thanks!

I love #1. It sums up what most ladies want.
Slender curves – not a bulge in sight. The promise
Of that would certainly make me buy the product!!

Nn 1. Colourful and reads the right way left to right without using the loops of other letters to form letters themselves. I read #3 as missins first up.

I like parts of all of them, but #3 is my favorite because the figure is a realistic size and she in jumping towards the goal with open arms. In #2 the figure is jumping away from the “mission” and for some reason there is a star on her rear…. # 1 would be OK if not such a tiny waist and arms/legs.

Number one…far and away the best one!

I like the first one. It’s kinda old school, and is reminiscent of women always looking beautiful whether they were just cleaning the house or out shopping! Very appealing!

I like the second one best.

I like #1 the best. I don’t like the silhouettes. The cartoon lady grabs my attention.

I love Logo 2. It has just the right pizazz! The woman jumping with excitement and the star makes me feel like I could be that person jumping for joy that I can do it. I also love how the tag line stands out in this logo.

Hi Michele,

I prefer Logo 1 because of the text (font) and the overall look of it. I think it fits in more with your site here, and has more of a friendly feel to it, therefore adding the camaraderie that can go with successful weight loss.

Just my opinion of course, but you did ask for it!

Thanks,

Nikki

Number 1. It’s flirty, classy and almost vintage. Looks like someone who has it all together, the way I would like to look!

#3 is my fave. States the mission clearly. All women can identify with it…doesn’t look like one specific person. Elegant. I like them all but this is my favorite:)

Logo #1

No 1 is a winner for me with the promise of some fun and that gorgeous glint in her eye. thus covering what you say, mindset! we all want that glint! I find no2 and 3 too staid. perhaps too corporate. this is a personal issue and needs a program has that personal touch hence my choice! Keeping tabs on the progress and cant wait! good luck all!

I like number one the best. Having an actual face on the woman makes it seem more personal. She’s kinda sassy too, which I like. Not crazy about her nose though.

I love #1…I have about 20 lbs to lose and I would be attracted to that logo over the other two in a heartbeat! It has a definite “flair” to it that the others are missing. I also think #1 ties the message you are trying to portray together better than the others. All of them look great…but #1 is definitely my fav!

I like the 1st one. It is cute. Woman want to be femine, fun and fashionable. If you could make her slightly ‘larger’ would make it better. The other two are so clinical and sterile.

I like #1 its looks like the product is fun.

# 1 is my favorite but love the font on # 3!

Number 1 – It’s fun, vibrant and represents a more natural perspective. Wieght loss is journey and commitment and the first logo shows a more realistic image for the journey that is ahead

I like logo #1. Colorful and fun~
Can’t wait!!!!

I like logo 1 because it shows happiness and shes looking super cute in her little black dress lol. I think its less like a curves or jenny craig logo and “unique”

Logo No. 1 is definitely my top choice! The winking woman is really cute, and she hints at the fact that she knows your in on her plan by sharing with you those “secrets” to weight loss. The ribbon highlights how her waist has decreased. Plus, every woman wants to look good in a cute “little black dress,” and this one shows that with the program, we can look good in that little black dress.

Definitely logo #1. It’s a great, sassy logo. The others are fine and get the message across but visually, they aren’t memorable and come across as too generic.

I like #2 best.

Logo No. 1 is my preference because it is the “retro chic” style that is modern again right now. The other two seem a bit tired and like I’ve seen them before. No. 1 seems fresh and more energetic to me, and has a bit of humor.

I like No. 3.

No 1 looks like something a friend would design group for a group of friends trying to lose weight- i.e. not professional enough. Besides you’d have to have a serious eating disorder to look like that!

No 2 is OK but like someone else mentioned earlier the sparkle is misplaced. Also the emphasis appears to be on the tagline rather than the “new improved” woman.

No 3 would be perfect as long as you correct the spelling mistake – MISSIONS not Missins!!

I like 1 and 3 the best, but if I have to pick a fave, I’ll go with 3. It’s fun and gets the point across, and doesn’t seem quite so “young” as the other one. #2 just looks faded to me.

I like number 1 it reminds me of “bewitched” the tv show, we all need a little bit of magic.

I like #1. It’s colorful, spunky and Fun. It just catches your attention when you glance at it. It’s cute so it will draw peoples attention. Good luck with the choice; I think it’s going to be a tough one

I like #1 the best. It just caught my eye a bit more than the others. I like the cartoonish effect.

Love the 1st one!!! Bright, Cheery, and full of energy!! A great workout Logo!!

I will vote for Logo #3. It is clean and love the fact that this normal looking figure is jumping towards her goal of “52 weight loss missions”! It stands out!

My vote depends on one question: how much of a brand extension is 52 weight loss missions? If it is very much an extension of the Get Organized brand, Logo 1 is consistent with the theme of your current product line.

If you’re planning on updating the current line, or if you’re considering 52WLM to stand apart as, perhaps, a new product line, you can accomplish it using either 2 or 3. Visually, 3 appeals to me more.

Expert branding/marketing opinion? You’ve worked very hard to make the Get Organized brand & current product line. Unless your strategy is different, I’d stick to 52WLM as extension of current product line, with its 52missions theme and use Logo 1…

I like # 3, girl more shaped like a real woman lol. Would have loved the first one but doesn’t look like a healthy attainable figure.